Ukrainian Rock Band O.Torvald Flip Live Music On Its Axis
In the wake of the coronavirus pandemic the music industry has been shaken. Live music in particular has come to a halt as the entire world continues practices of social distancing, a safety precaution that is necessary but a vast change from the crowded m...
Facebook vs YouTube: Which is the Best for Your Video Campaign?
Facebook vs YouTube: these two game-changing platforms have become a contested rivalry in online music video streaming. With massive emphasis now behind native video players, is Facebook today’s place to start an artist’s video campaign? Or with its creator...
Get Your Crossposting Video On (Facebook)
Earlier this month, Facebook announced new crossposting video features for all Pages. How can you utilize this in your marketing campaigns? Let's say your artist is releasing a video for their new single and they upload it to their Facebook Page. Previou...
More Than Just a Cat Video, a Captivating Video
According to Robert Kyncl, Chief Business officer at YouTube, the average person watches 1 hour 25 mins of video a day. That amount is growing by 25%, and more than half of all teenagers use YouTube as their music streaming platform and music discovery tool...