Posts Categorized: Industry Trends

The Most Valuable Thing You Don’t Know About YouTube’s Business Model


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What if I said that the better you understand the mechanism behind YouTube’s business model, the higher your streaming rate will be on YouTube? Yes, that means reading this article could improve your YouTube rates — maybe even double or triple them. Get ready for a major change in the way your content is valued…. Read more »

I Like To Muve It Muve It


Last year, Cricket Communications rolled out a new music service for their ever-growing customer base. Muve Music is an all-you-can-eat subscription service that gives the customer unlimited ringtone and song downloads. The media is stored on a special SanDisk memory card that can only be read by the phone – so while transferring the files… Read more »

Ev[lov]ing The Next Hit…


We were all taught Darwin’s theory of evolution by natural selection in High School, but what if, through the same process, we were able to write new and appealing songs? Bob MacCallum and his colleagues at the Imperial College London are developing a system for doing just that. Their music engine DarwinTunes starts with a population… Read more »

The Numbers Are In… Find Out What That Means for the Future of Film


IHS Screen Digest recently released their analysis of the 2011 US online film industry with some major changes from 2010. Other than the industry doubling to reach $992 million, it showed a major shift in consumption from transactional models to subscription models. Netflix alone jumped from a 0.5% market share to a 44% market share… Read more »