Posts Categorized: Industry Trends

Changing the Conversation: What Film Festivals Unveil About Distribution Success


After every large film festival, critics and industry pause to take stock and ask “What does this year’s [insert festival name here] mean for the state of the independent film industry?” What they really mean is: Can filmmakers still get lots of money from distribution deals? Are the distributors doing well enough to pay filmmakers… Read more »

Don’t Sweat The Small Stuff: Glnk It!


So you’re a band and thanks to this wonderful thing called ‘the world wide web’ (old school!) you have gained fans as far and wide as Australia, Brazil, Ireland, Poland, the USA and everywhere in between. It’s a great thing! And then there’s this place called ‘Facebook‘ and something else called ‘Twitter‘ and you need… Read more »

Make Concerts As Special As Can Be With Foursquare


Checking-in… Originally associated with hotels, flights, and eventually out-of-town conferences. No longer, friends – no longer. By now you’re surely already familiar with Foursquare, the app that prompts you to check in to restaurants, parks, movie theaters, yoga classes, and of course, concerts! In exchange for checking in, users get points and – if they’re… Read more »

Brand-Funded Films: A Future Where Major Brands Become Major Studios


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Brand-sponsored movies can overtake some of the industry’s biggest challenges, like piracy, profitability and how to lure eyeballs among a sea of options to engage the jaded consumer. In the coming years, brands will begin to develop a new relationship with consumers, shifting from the interfering 15/30 sec commercial spot to funding the actual content… Read more »