I got a call recently from a fellow songwriter, who is based out of Arizona. He was asking for my advice about hiring a PR person for his upcoming album release. It’s his 4th album, and he wanted to do it right this time and plan ahead. He mentioned a PR agency I’d heard of here… Read more »
Christmas is Compilations Season!
It may still be October, but it’s beginning to feel a lot like Christmas here at The Orchard Compilations Department, because for us, the Holiday Season is Compilation Season. It’s no secret that the gift giving season is one of our most productive times of the year. Right now, we’re preparing our strategy to make… Read more »
Welcome to the Compilation Era
Rumors of “The Death of the Album” have been greatly exaggerated. Sure, comparing this week’s SoundScan numbers to those 20 years ago is good for a laugh (or a cry), but it bears remembering that the album, as we currently think of it, has only existed since the late-’60s. Before that, it was really more analogous to a photo album —… Read more »
SXSW Panels: Get Your Vote On!
Here at The Orchard, we love a good roundtable chit-chat about what’s going on in the industry. So, as you might’ve guessed or already know, we’re really big on conference panels! Next year’s SXSW is no different (yes, we’re already deep in planning…). For the occasion, we have two very important topics to discuss, along with killer… Read more »
The Rise of Streaming, Impact on Artists & Labels, and How to Adapt
Unless you don’t work in the music business or you were on Mars for the past year, you’ve heard about it: streaming is on the rise, but unlike downloads which were more or less a transcription of the physical world into digital, streaming introduces totally different paradigms. Let’s have a look at them and their impacts on artists… Read more »