The idea of bonus content for film is not a new thing. DVDs have had bonus content for years. With iTunes Extras, the experience is what you gain. The interactive menu, the HD photo galleries, the behind-the-scenes content, along with the continual addition of new content as it comes along — these are just some of… Read more »
4K & Ultra High Definition: Fact of Fad?
If you’ve walked into an electronic store recently you’ve probably seen displays and TVs promoting this new fancy 4K and/or UHD concept. So, what is that? How does it work and how does it affect The Orchard and our clients? Below, I’ll provide a concise update and aim to provide some perspective on whether this… Read more »
The Holidays Are For Box Sets: Finding the Future Through the Past
“I wish I could have seen The Cure back then,” my friend Xio said to me the other day. “When I was 13 in 1996, my diary was full of crush notes to Robert Smith.” Xio went on to see The Cure a couple of times, and Depeche Mode too. Of course today, both bands have achieved a legendary… Read more »
The Compilation: From an Artist’s Perspective
I got a call recently from a fellow songwriter, who is based out of Arizona. He was asking for my advice about hiring a PR person for his upcoming album release. It’s his 4th album, and he wanted to do it right this time and plan ahead. He mentioned a PR agency I’d heard of here… Read more »
Christmas is Compilations Season!
It may still be October, but it’s beginning to feel a lot like Christmas here at The Orchard Compilations Department, because for us, the Holiday Season is Compilation Season. It’s no secret that the gift giving season is one of our most productive times of the year. Right now, we’re preparing our strategy to make… Read more »