Posts Categorized: YouTube

YouTube, Google and FameBit: Taking Brand Partnerships to the Next Level


For 9 years, YouTube has assisted creators in generating advertising revenue through its Partner Program. As YouTube has grown over the years, so have the possibilities for brands and creators alike to work together on branded content opportunities like product placements, promotions and sponsorships. In the last year, the top 100 advertisers have increased their spending on YouTube video ads… Read more »

Checking In on YouTube Red: New Territories, Original Content & TV Integration


Nearly 10 years after Google acquired YouTube and turned a desktop hub for cute cat videos into a money-making machine, YouTube’s influence is still growing. Since the launch of YouTube Red back in October 2015, the platform has charged into different realms of the entertainment industry, expanding to new countries and fine-tuning the YouTube experience across platforms…. Read more »

YouTube Keeping the Olympic Torch Aflame in Rio 2016


The 2016 Summer Olympic Games in Rio have only a week left of competition and so far, we’ve been lucky enough to see Michael Phelps secure his place as the greatest Olympic Champion swimmer of all time, Simone Biles rack up 3 gold medals in gymnastics and Usain Bolt retain his status as the fastest man in the world…. Read more »

Live Streaming on YouTube Goes Mobile


We recently discussed the influence of live streaming on social media, the many amazing platforms that offer the feature and the impact it can have on boosting your channel’s fan base. Now, YouTube has upped their stake in the live streaming game by allowing channels to create live events on mobile. The feature launched last month at VidCon… Read more »