Did someone say video? Yes, you heard right. And we’re excited too.
Radar Music Videos, an online network that aims to bring artists and labels together with music video directors worldwide, is there to help you create original music videos without breaking the bank. Plus, Radar is totally free to use for labels. Payment for the actual video happens directly between the label and hired director, and Radar takes no commission for the service either.
Let’s get started, shall we?
- When you log in to Radar via The Orchard Marketplace, the app imports your track information through the API. You should see all your tracks listed with a big blue “Post a Brief” button next to them. Click on it for the track you want to commission.
- This is where you fill out all the details for the music video of your dreams — at least, what hasn’t automatically been imported through The Orchard. You’ve got 2 pages of items to complete, to ensure you give the best description of what you’re looking for so that Radar’s network of directors knows exactly what your vision is. This is also where you fill out your Budget requirements. Here, everything is on the table: from a lyric video (which are quite popular now!) to a custom amount premium video.
- Once you’ve posted your brief, music video directors from all over will start sending you their treatments, or pitches. You can manage all of these from your home page. Review them, choose to get in touch, or send a quick pre-prepared response through Radar if you’re not interested.
- You’ve commissioned a video? Great! Now it’s up to you to negotiate contracts, fees and production issues directly with the director.
As an additional bonus for The Orchard’s clients, Radar has offered to market completed videos on its website, newsletter and social networks for additional support. Just send them a link to firstname.lastname@example.org and they’ll cover you.
In addition to being free to use, Radar gives no obligation to commission, so you can use the service as much as you want without any pressure.