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Rdio Gets a Makeover

March 20, 2012 Industry Trends No Comments

rdio gets a makeoverAmong the cornucopia (yes, I just made a Hunger Games reference) of announcements made at SXSW was one by the streaming platform Rdio. What it unveiled was a completely new design by Wilson Miner that promises a faster, simpler and more social listening experience.

Not that Rdio wasn’t awesome already… Free to use and easy to share with friends, the digital music service is one of the best streaming services out there right now. Not only does Rdio think as a consumer (no ads, embeddable playlists, ease of discovery), it also listens to what they want. That’s what this slew of changes is all about: getting the listener what it asked for.

Here’s what you’ll find in the new and improved version:

  • A new look and feel — More than just a boring spreadsheet of songs, new Rdio puts music and people front and center.
  • All in one place — Spend less time navigating. Music, playlists and your network are in one view.
  • Add entire albums to playlists — One of Rdio’s most-requested features is now a reality.
  • Browse even faster — Find music at lightning speed because pages remember your place. Browse a continuous stream of albums, explore one and easily return to the place you left off.
  • Listen with your network — From the People Sidebar, see what your network is listening to in real-time and listen along with one-click.
  • Let your network inspire your listening — Wondering if you’ll like an album in the charts or why it appeared in your Heavy Rotation? Under every album, hover over photos to see exactly who listened to it.
  • Sharing made simple — Drag and drop music into playlists or collection and share with others on Rdio without missing a beat. Music can also be shared on Facebook, Twitter or via email.
  • Create private playlists – In addition to public and collaborative playlists, now private playlists can be created and shared with just a select few.
  • Easily discover people to follow — Check out Rdio’s latest music influencers in the People Sidebar and find others to follow such as artists, critics, record labels and brands.

As of last week, the new Rdio is available to all subscribers and is currently available in the US, Canada, Brazil, Germany, Australia, New Zealand, Spain, Portugal and Denmark. If you’re not a subscriber, you’ll have to wait a few more weeks – or get a subscription if you want to skip the line! For more info, check out Rdio’s press release or watch the snazzy preview below:

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