Posts Tagged: digital marketing

Twitter Tips, Tricks & Best Practices: 2017 Edition


If Twitter was a country, it would be the 12th largest in the world. Let that sink in. There are 313 million monthly active users on Twitter and 100 million users logging in daily. With numbers like that, there’s no doubt it is a powerful platform to reach your fans as well as potential fans outside of your… Read more »

Welcome, Meredith!


Introducing Meredith Nadeau, Manager, Corporate Marketing Before joining The Orchard I worked previously as the Office Coordinator at Wind-up Records after a stint in cable advertising at NCC Media. In my heyday as a Hofstra University student I interned within the Sony Music Entertainment college marketing department, worked as the ‘stache Media Alt rep in… Read more »

Musicians: Use Our Pinterest Starter Guide & Get Pinning


Pinterest, the photo sharing site that allows you to ‘pin’ images to virtual boards, recently announced it has hit 150 million monthly users. That’s an impressive 50% more than last year and what’s more, 40% of these new users are men — quite a big deal for the platform, which is known to be heavily female-based. In addition, Pinterest noted that… Read more »

Disappearing Content is Here to Stay: Why You Should Care


By now, you’ve heard the buzz around Snapchat, every millennial’s favorite social platform. The app revolves around Stories, or a stitched-together series of photos and videos that disappear after 24 hours. Users adorn their Stories in doodles, text and silly lenses like the classic “face swap” that allows friends, family members and sometimes even dogs to swap faces. What did… Read more »

Facebook Tips, Tricks & Best Practices – 2016 Edition


New year, new updates! Let’s face it, Facebook is changing constantly. Even since our last best practice blog post in 2013, you will notice a world of difference. Being the largest social network on the web, it is impossible to ignore Facebook in your Marketing strategy. You must either adapt to the changes or your flame quickly dies out. We… Read more »