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Can’t Get Enough of Butch Walker

ButchWalkerAfter welcoming Dangerbird Records to The Orchard family, I think we can speak for the whole team when we say we were very excited to work with the label’s extensive and acclaimed catalog, starting with the multi-talented Butch Walker.

As soon as we heard Butch’s Afraid Of Ghosts was to be our first release with Dangerbird, we digital retail marketing folk jumped to promote it to our accounts. As a singer/songwriter titan deeply rooted into Rock and Roll’s rich soil, Butch really lets his music speak for itself, weaving intimate stories of love, loss and life into a unique tapestry of lyrical imagery. This recipe resulted in a massive amount of coverage of the album its first week in stores, and ultimately a spot at #1 on Billboard’s Top New Artist Albums chart.

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The Orchard Chart Toppers: January 2015

The Orchard Chart Toppers

We’ve kicked off 2015 strong with some excellent releases and films getting themselves noticed. It’s always a pleasure to give them a tip of our hat in these monthly posts. January’s highlights include epic supergroup Sweet & Lynch, which reunites Michael Sweet (Stryper, Boston), George Lynch (Dokken, Lynch Mob), James Lomenzo (White Lion, Megadeth) and Brian Tichy (Whitesnake); Danish Hip Hop favorite L.O.C. and his killer EP, Grand Cru – Musik Inspireret af Livet  (which translates to “music inspired by the life”); the Horror/Thriller Preservation, which The Orchard picked up back in September last year,  and Minecraft: Into The Nether, a gripping documentary around the most popular video game on YouTube.

See ya back next month for more film and music Chart Toppers around the world!

PS. This is only a snapshot of our artists’ chart positions. They’ve also placed in many genre charts on both Billboard and iTunes, but we’ve zoned in on the more general charts for the purpose of this post.

WEEK ENDING FEBRUARY 1, 2015

Billboard Top 200 Albums
#120 — Sweet & Lynch: Only To Rise [Frontiers Records]

Billboard Top Album Sales
#61 — Sweet & Lynch: Only To Rise [Frontiers Records]

Billboard Current Albums
#59 — Sweet & Lynch: Only To Rise [Frontiers Records]

Billboard Independent Albums
#15 — Sweet & Lynch: Only To Rise [Frontiers Records]

Billboard Hard Rock Albums
#6 — Sweet & Lynch: Only To Rise [Frontiers Records]

Denmark Official Albums Charts
#8 — L.O.C: Grand Cru – Musik Inspireret af Livet [Liam O’Connor t/a Quarterback Entertainment]

iTunes Top 200 Albums
#163 — Sweet & Lynch: Only To Rise [Frontiers Records]

iTunes Denmark Top Albums
#4 — L.O.C: Grand Cru – Musik Inspireret af Livet [Liam O’Connor t/a Quarterback Entertainment]

iTunes Russia Top Albums
#13 — Obe Dve: Doch Rybaka [Trendy Lab]
#16 — Various Artists: Soyuz 55 [Studia Soyuz]

iTunes Ukraine Top Albums
#5 — Океан Ельзи: The Best Of [Gogol BL]
#6 — Океан Ельзи: Земля [Gogol BL]
#7 — Grigoriy Leps: The Best (Deluxe Version) [Nikitin]
#8 — Ivan Dorn :Randorn [First Music Publishing]
#17 — Ляпис Трубецкой: Матрёшка [Soyuz Music]

iTunes Czech Republic Top Albums
#4 — Aneta Langerova: Na Radostii [Supraphone]

iTunes Top Documentary Movies US
#3 — Minecraft: Into the Nether [The Orchard]
#20 — Rich Hill [Dinky Pictures]

iTunes Top Independent Movies US
#17 — Minecraft: Into the Nether [The Orchard]

iTunes Top Documentary Movies CA
#4 — Minecraft: Into the Nether [The Orchard]
#9 — Ride: World Elements [Four Oh Four]
#10 — Slednecks 17 [Slednecks Inc]
#16 — Shred Bots The Movie [AWSM LLC]

iTunes Top Sports Movies CA
#3 — Ride: World Elements [Four Oh Four]
#4 — Slednecks 17 [Slednecks Inc]
#7 — Shred Bots The Movie [AWSM LLC]

iTunes Top Documentary Movies UK
#1 — Ride: World Elements [Four Oh Four]
#8 — Minecraft: Into the Nether [The Orchard]
#20 — Days of My Youth [Red Bull Media House]

iTunes Top Sports Movies UK
#3 — Ride: World Elements [Four Oh Four]

iTunes Top Independent Movies UK
#7 — Minecraft: Into the Nether [The Orchard]

iTunes Top Documentary Movies AU
#3 — Minecraft: Into the Nether [The Orchard]
#4 — Ride: World Elements [Four Oh Four]
#6 — Moto 6: The Movie [The Assignment Inc]
#14 — Prime Wake Movie [BFY Productions]

iTunes Top Sports Movies AU
#1 — Ride: World Elements [Four Oh Four]
#5 — Moto 6: The Movie [The Assignment Inc]
#10 — Prime Wake Movie [BFY Productions]

iTunes Independent Movies AU
#5 — Minecraft: Into the Nether [The Orchard]

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Meet The Spanking New $5.99 Feature at iTunes US

January 29, 2015 Featured News, Marketing No Comments

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As you’ve probably noticed by now, iTunes has made several changes to the store in the US. One addition you may want to participate in is the $5.99 Albums feature. You will see this feature as a slider on the Music Main Page and as bricks on each of the genre pages. If you’ve been wondering how you can have your titles featured in this campaign, look no further!

Any album with a retail price of $5.99 on iTunes is automatically eligible for placement in the $5.99 sale. The bricks on the genre page will of course require that a title be in that genre to be included. The slider on the Main Page will change to a different genre every week. iTunes has provided the schedule through to the end of March, so check in with your client manager to find out more.

Although any title with a retail price of $5.99 is eligible for this feature, it is entirely programmed by sales velocity. Placements within are not pitched for, and there is no editorial component. This means that if you have priced an album to surface in this feature, you will want to be doing everything to drive traffic to iTunes and push up those sales!

Keep this new feature in mind when you want to campaign a title — if your artist is on tour, you have catalogue pieces to highlight around a new release, or any reason you may want to place a title on sale. But don’t forget to support from your side as well!

The Orchard Chart Toppers: December 2014

The Orchard Chart Toppers

It’s a new year, we’re back with vigor and motivation, and what better way to celebrate than by congratulating our charting artists and labels from the end of 2014? Because iTunes was shut between Christmas and New Year, our charts are a little bare for a couple of weeks there, but we’ve included what we could track back and it’s still pretty rad. First, we tilt our hats (and a little bit more) to Trevor Moran for making it to #1 on Billboard’s Heatskeekers chart. Pure Noise Records is well represented with Front Porch Step, who managed to chart with not just one but two records! And between Moto 6: The Movie, Days of My Youth, Shred Bots and more, our Action Sports Film releases have been making themselves known in charts around the world. Here’s to a great 2015!

PS. This is only a snapshot of our artists’ chart positions. They’ve also placed in many genre charts on both Billboard and iTunes, but we’ve zoned in on the more general charts for the purpose of this post.

WEEK ENDING JANUARY 4, 2015

Billboard Independent Albums
#37 — Machine Head: Bloodstone & Diamonds [Nuclear Blast]

Billboard Top Heatseekers
#6 — Trevor Moran: XIAT EP [Blackplane Music]
#15 — Front Porch Step: Whole Again EP [Pure Noise]

WEEK ENDING DECEMBER 28, 2014

Billboard Independent Albums
#27 — Various Artists: Qué Lindo Es Puerto Rico [Popular Inc. / Select O Hits]
#44 — Machine Head: Bloodstone & Diamonds [Nuclear Blast]

Billboard Top Heatseekers
#2 — Trevor Moran: XIAT EP [Blackplane Music]
#12 — Front Porch Step: Aware [Pure Noise]
#23 — Front Porch Step: Whole Again EP [Pure Noise]

WEEK ENDING DECEMBER 21, 2014

Billboard Independent Albums
#32 — Trevor Moran: XIAT EP [Blackplane Music]
#37 — Machine Head: Bloodstone & Diamonds [Nuclear Blast]

Billboard Top Heatseekers
#10 — Melvins: Hold It In [Ipecac]
#22 — Trevor Moran: XIAT EP [Blackplane Music]
#12 — Front Porch Step: Aware [Pure Noise]
#23 — Front Porch Step: Whole Again EP [Pure Noise]

iTunes Top 200 Albums
#187 — Jimmy Greene: Beautiful Life [Mack Avenue]

iTunes Turkey Top Albums
#9 — Gökhan Türkmen: En Baştan [3 Adım Müzik]

iTunes Top Documentary Movies US
#6 — The Sheik [Sheik Productions]
#8 — Moto 6: The Movie [The Assignment Inc]
#11 — Prime Wake Movie [BFY Productions]
#13 — Days of My Youth [Red Bull Media House]

iTunes Top Sports Movies US
#6 — The Sheik [Sheik Productions]
#7 — Moto 6: The Movie [The Assignment Inc]
#9 — Prime Wake Movie [BFY Productions]
#10 — Days of My Youth [Red Bull Media House]
#14 — Warren Miller’s No Turning Back [Warren Miller Entertainment]

iTunes Top Documentary Movies CA
#3 — Days of My Youth [Red Bull Media House]
#5 — Moto 6: The Movie [The Assignment Inc]
#7 — Shred Bots The Movie [AWSM LLC]
#10 — 509 Films: Volume 9 [509 INC]
#11 — Prime Wake Movie [BFY Productions]
#14 — Oakley: Snowboarding For Me [Oakley 1242 Productions]
#15 — The Sheik [Sheik Productions]

iTunes Top Sports Movies CA
#4 — Days of My Youth [Red Bull Media House]
#5 — Moto 6: The Movie [The Assignment Inc]
#6 — Shred Bots The Movie [AWSM LLC]
#9 — 509 Films: Volume 9 [509 INC]
#10 — Prime Wake Movie [BFY Productions]
#13 — Oakley: Snowboarding For Me [Oakley 1242 Productions]
#14 — The Sheik [Sheik Productions]

iTunes Top Documentary Movies UK
#4 — Days of My Youth [Red Bull Media House]
#6 — Moto 6: The Movie [The Assignment Inc]
#11 — Shred Bots The Movie [AWSM LLC]
#18 — Prime Wake Movie [BFY Productions]

iTunes Top Sports Movies UK
#3 — Days of My Youth [Red Bull Media House]
#5 — Moto 6: The Movie [The Assignment Inc]
#8 — Shred Bots The Movie [AWSM LLC]
#14 — Prime Wake Movie [BFY Productions]

iTunes Top Documentary Movies AU
#1 — Moto 6: The Movie [The Assignment Inc]
#19 — Days of My Youth [Red Bull Media House]

iTunes Top Horror Movies AU
#3 — Missionary [Missionary Film Production]

iTunes Top Sports Movies AU
#2 — Moto 6: The Movie [The Assignment Inc]
#4 — Prime Wake Movie [BFY Productions]
#20 — Days of My Youth [Red Bull Media House]

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The Orchard Chart Toppers: November 2014

The Orchard Chart Toppers

We’re nearing the end of the year, and our November charts are in. Before Christmas music takes over for the year (who am I kidding? it already has!), we’d like to give a shoutout to all our charting artists and bands, namely: Machine Head for hitting #21 on the Billboard Top 200,  #2 on the Independent chart, #16 on iTunes’ Top 200 and #1 on iTunes’ Metal Albums chart, not to mention making it to Russia’s Top 20 on iTunes; Gemeliers, two Spanish brothers who have been on the Spanish charts for months now and don’t look like they’re going anywhere; and Oakley’s Action Sports film Snowboarding For Me, which stayed on the Top Documentary Movies and Action Sports Movies charts in the U.S., Canada, U.K. and Australia for more than 3 weeks.

PS. This is only a snapshot of our artists’ chart positions. They’ve also placed in many genre charts on both Billboard and iTunes, but we’ve zoned in on the more general charts for the purpose of this post.

WEEK ENDING NOVEMBER 30, 2014

Billboard Top Heatseekers
#8 — Jimmy Greene: Beautiful Life [Mack Avenue Records]

Italy Top Albums
#7 — Elisa: L’anima vola (Deluxe Edition) [Sugar Music]

iTunes Brazil Top Albums
#5 — Henrique e Juliano: Ao Vivo em Brasilia [Som Livre/Globo]
#8 — Sorriso Maroto: Eu Gosto Ao Vivo No Maracanãzinho [Som Livre/Globo]
#14 — Malta: Supernova [Som Livre/Globo]
#17 — Cristiano Araujo: In the Cities – Ao Vivo em Cuiabá [Som Livre/Globo]
#18 — Jorge e Mateus: Live in London at the Royal Albert Hall [Som Livre/Globo]

iTunes Lithuanua Top Albums
#3 — Biplan: Visi keliai veda prie jūros [M.P.3]

iTunes Latvia Top Albums
#2 — Ассаи: Другие берега [Studia Soyuz]

iTunes Poland Top Albums
#9 — Zuch Kazik: Zakażone Piosenki [SP Record]
#15 — Be-sides: We Were So Wrong [Fonografika]

iTunes Czech Republic Top Albums
#12 — Aneta Langerova: Na Radostii [Supraphone]
#19 — Karel Kryl: Live! [Supraphone]

iTunes Russia Top Albums
#4 — Ivan Dorn: Randorn [First Music Publishing]
#9 — Mezza: Mokba [Studio Soyuz]
#14 — Vladimir Visotsky: Izbrannoe [Volume Music Group]

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About The Orchard

The Orchard is a pioneering music, video and film distribution company and top-ranked Multi Channel Network operating in more than 25 global markets. Founded in 1997, we empower businesses and creators in the entertainment industry.

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