2024 YouTube Best Practices
YouTube is essential to the ever evolving digital music landscape. And the Orchard is happy to provide our 2024 YouTube Best Practices, where you can learn about new features, branding tips, and how to reach your goals successfully. Channel Featur...
5 Artists You Should Know: Germany
From classical compositions by iconic figures like Beethoven and Bach to the avant-garde innovations of electronic music pioneers, Germany has played a pivotal role in shaping global musical trends. The country's history is echoed in its music, creating a ...
5 Artists You Should Know: Brazil
Brazil has a diverse and rich musical background that has been influenced by indigenous, African, European, and other cultural traditions. That diversity, and its vast size, has led to a unique range of musical genres and styles, including rap, country, an...
YouTube Shorts Playbook
YouTube Shorts are short-form, vertical videos – similar to Stories – that are created using a smartphone and uploaded directly to YouTube. With over 50 billion views per day and 1.5 billion logged in users per month, YouTube Shorts allows for a simple and...
A “Moto” Ride With Lojay
Nigerian artist Lojay became an international superstar through hit songs like "Monalisa" and "Moto." We put Lojay's interview and driving skills to the test in A 'Moto' Ride With Lojay. The "Moto" singer answers questions about his hit song "Moto" whi...
A Conversation With The Orchard’s Billboard Women In Music Honorees
Every year, the Billboard Women In Music list recognizes the women executives shaping the music industry. We're happy to congratulate three of our very own Orchardites for being honored on the 2023 list: Colleen Theis (President/COO), Mary Ashley Johnson (...