Posts By: Doug Shineman

5 Ways The Online Video Industry Changed in 2015


This year we witnessed bigger developments in the online video world than ever before. Video consumption continues to grow exponentially, benefiting from major technological advancements in the way viewers consume entertainment and fueled with an overabundance of top-notch original series. Web browsing now accounts for just 6% of Internet bandwidth in North America with Netflix… Read more »

Latest Netflix Strategy Improves Future for Hulu, Prime, Others


Two years ago, the online video streaming services competed for volume of titles and over the same potential users. The dinner table discussion over “Netflix vs. Hulu vs. Amazon” focused on which service offered the most shows and best movies for the price point. This year, the conversation has changed as Netflix has publicly shifted… Read more »

When Film Becomes Fashion and Music An Antique…


Last week, the LA Times reported that Millennials “seem to have little use for old movies” while Hypebot reported that for the first time since Nielsen SoundScan started tracking album sales in 1991, “old records have outsold new ones.” Digital consumers see music and film as two different experiences, even though they are consumed through many… Read more »

The Most Valuable Thing You Don’t Know About YouTube’s Business Model


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What if I said that the better you understand the mechanism behind YouTube’s business model, the higher your streaming rate will be on YouTube? Yes, that means reading this article could improve your YouTube rates — maybe even double or triple them. Get ready for a major change in the way your content is valued…. Read more »

The Numbers Are In… Find Out What That Means for the Future of Film


IHS Screen Digest recently released their analysis of the 2011 US online film industry with some major changes from 2010. Other than the industry doubling to reach $992 million, it showed a major shift in consumption from transactional models to subscription models. Netflix alone jumped from a 0.5% market share to a 44% market share… Read more »