Hook, Line and Sync’er

hollywood_flickruser_photographerglenHere at The Orchard, we’re committed to finding you as many sources of revenue as possible, and getting your music heard in films, TV shows, trailers and commercials is a great way to do just that. But getting there takes more than just an email or phone call to a music supervisor whose card you got back in the day. That’s where our Sync Licensing team comes in.

Our team just recently trekked over to Los Angeles and stacked up on meetings with various LA film studios, TV and ad agencies, as well as independent music supervisors. We met with the likes of Sony, Fox, Lionsgate, Relativity Media, Universal Pictures, RPA Advertsing, 72andSunny, and many more. We had no time to waste.

Looking back a couple of weeks later, it’s obvious our trip was a success. In terms of placements, it has has already yielded results, but some of its most important achievements rest in the expanded visibility for The Orchard’s immense catalog from around the world, present time and past, and artists both established and breaking. We’re excited to be seeing exciting new opportunities, and look forward to more in the coming weeks and months.

At the end of the day, nothing can replace the personal relationships you build. The sync world is constantly changing, and the connections we’ve built and continue to nurture are the most invaluable in finding the best fit for our clients as well as our partners in the field.


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