Posts Tagged: Facebook

Facebook Introduces New Ad Functionality: Collection


Facebook recently introduced collection ads to help advertisers highlight products in their web stores. The collection ad features a video or display image at the top along with a carousel below, with the store’s products. The format allows the advertiser to showcase their items with a video or image that gives context to the way the customer would… Read more »

Facebook vs YouTube: Which is the Best for Your Video Campaign?


Facebook vs YouTube: these two game-changing platforms have become a contested rivalry in online music video streaming. With massive emphasis now behind native video players, is Facebook today’s place to start an artist’s video campaign? Or with its creator-friendly programs, advanced Content ID and monetisation options, is YouTube the way to go? In this post, we’ll… Read more »

Get Your Crossposting Video On (Facebook)


Earlier this month, Facebook announced new crossposting video features for all Pages. How can you utilize this in your marketing campaigns? Let’s say your artist is releasing a video for their new single and they upload it to their Facebook Page. Previously, you as the label would share the artist’s post to promote the video release (or vice versa). You were not… Read more »

How Danish Newcomer Vida Sophia Grew Her Facebook Likes by 460% with $150


Nathalia Sophia Barat, a.k.a. Vida Sophia, is an exciting newcomer from the Danish underground scene. The promising Copenhagen-based star, who was chosen as one of 20 Danish names to make it big in 2016 by Spotify Denmark, unveiled her debut EP Soundtrack earlier this year. Her brand new single, “I Never Surf,” is a gloomy summer single revisiting the 60s, and… Read more »

Dive Into Facebook Branded Content, Enabled for All Verified Pages


Once only available to media companies, celebrities or other influencers, branded content has now been enabled for all verified Facebook pages, as of April 8th. Facebook defines branded content as any post that specifically mentions or features a third party product, brand or sponsor. This can include text, photos, video, instant articles, links, lives video… Read more »