Posts Tagged: marketing

The Orchard Broadens Worldwide Reach


After 20 years of “distribution done right,” The Orchard is making its biggest move yet. Sony Music Entertainment has combined all regional distribution efforts under The Orchard name. What does this mean for us? An increased global presence, a united team of industry professionals and a network of local support stronger than ever before with offices… Read more »

Share The Love Not The Post


Picture this: You’ve just posted a picture to Instagram with the caption “Thank you all for coming to the show last night. Manhattan, you’re next.” You decide to share this post to your Facebook and Twitter as you usually do. Then you take a minute to look at your Twitter to see the post shows… Read more »

Facebook vs YouTube: Which is the Best for Your Video Campaign?


Facebook vs YouTube: these two game-changing platforms have become a contested rivalry in online music video streaming. With massive emphasis now behind native video players, is Facebook today’s place to start an artist’s video campaign? Or with its creator-friendly programs, advanced Content ID and monetisation options, is YouTube the way to go? In this post, we’ll… Read more »