Posts Tagged: social media

Short But Sweet: Using Album Trailers to Build Buzz


We recently talked about the benefits of bootstrapping your album release promotion on YouTube through simple but effective lyric videos. Treating YouTube as the music streaming service that it is by using these videos is a huge benefit for drawing on search and discovery. With that in mind, we can take simplicity one step further… Read more »

How to Perfect Your Band’s Social Media Strategy: The 70-20-10 Rule


This article, written by electronic music producer and singer-songwriter, Sam Friedman, originally appeared on Sonicbids. We’re excited to be working with them to exchange industry tips and trends for your business! Is your band’s social media presence lacking thoughtfully crafted material with keen attention to strong content variety? Oftentimes, bands starting out spend too much… Read more »

Visualize It: Make Your Social Media Stand Out With Images


A picture is worth a thousand words… or so they say. And with the focus on video with major platforms like Facebook, it is worth integrating visuals into your digital marketing strategy. When? How? What? Here are a few examples and networks to think about. So you have a video release planned? Create 10-15 second clips of… Read more »

Supercharged YouTube Analytics with vidIQ Vision


Ever wonder how your YouTube video compares to others? How about its traction on social media? You can track your own stats in YouTube Analytics, but stats on other videos aren’t readily available. Well, if the thought of all this makes your wheels turn and your heart beat faster, check out vidIQ. This site makes a helpful… Read more »

4 Tips to Make Your Band’s Instagram More Engaging


This article, written by freelance pop music journalist Hugh McIntyre , originally appeared on Sonicbids. We’re excited to be working with them to exchange industry tips and trends for your business!  Every band and artist knows that social media is important (or, at least I hope they do), but sometimes doing it well can be… Read more »