Pandora and Snap recently announced an exciting new partnership—Pandora Premium listeners can start sharing their favorite songs, albums, stations and playlists via Snap. Any Snapchatter in the US who has a Pandora Premium account will have direct access to Pandora’s entire music library. If the Snapchatter who receives the music card doesn’t have a Pandora Premium… Read more »
Community Posts: Opportunities and Best Practices
YouTube is often viewed as a hybrid platform at the intersection of social media and entertainment, and the new Community feature fully embraces and takes advantage of this notion. If you’re an active subscriber on YouTube, you may have seen activity from the channels you follow that looks more like social media posts than a… Read more »
Target The Best Audience For Every Campaign
It’s important for artists to post engaging content frequently on socials, whether it’s videos or text. Not only does this keep your audience up-to-date, but the more you connect with your fans, the better data you can gather to develop effective advertising campaigns.
IG, You G, We All G on IGTV!
With the introduction of IGTV, now is the time to be a first mover and make a splash! Before taking the plunge, let’s talk about what we know, and what we’re already seeing on IGTV. IGTV is the newest addition to the Instagram brand, bringing long-form video content to the platform, with the option to… Read more »