The Orchard ‘Dreams’ With 19 Entertainment

New YorkJune 15, 2010 – Today, The Orchard (NASDAQ: ORCD), a global leader in music and video distribution and comprehensive digital strategy, announced it has entered into a partnership with 19 Entertainment and Simon Fuller, creator of “American Idol”,” and co-creator of “So You Think You Can Dance”. The Orchard will handle the worldwide digital distribution of the first two seasons of 19 Entertainment’s new reality series, IF I CAN DREAM (, making the groundbreaking series available for sale at the top digital entertainment outlets, including iTunes and Amazon.

“We are very pleased to be working with The Orchard on distributing our ground breaking show IF I CAN DREAM” said David Ellner, President of Digital and Business Development at 19 Entertainment.

IF I CAN DREAM is 19 Entertainment’s first of a new generation of post reality entertainment, airing only on digital platforms.  The series documents the true story of five young people who dream of success in Hollywood, revealing every moment of triumph and struggle along the way.

“With IF I CAN DREAM, 19 Entertainment continues to revolutionize the way consumers discover and interact with entertainment,” commented Steve Haase, Executive Vice President of Business Development at The Orchard.  “We are thrilled to utilize our robust video delivery platform and marketing services to bring this transformative series to our top digital retailers.”

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About The Orchard(R)
Headquartered in New York and London with operations in 25 markets around the world, The Orchard (NASDAQ: ORCD) is an independent music and video distributor specializing in comprehensive digital strategies for content owners. Through innovative global marketing and promotions, The Orchard drives sales across more than 660 digital and mobile storefronts in more than 75 countries, as well as physical retailers across North America and Europe. The company was founded in 1997 as a business partner that fosters creativity and independence within its global clients. For further information, please visit <> .

Forward Looking Statements
This release may contain certain forward-looking statements regarding The Orchard’s expectations regarding future events and operating performance within the meaning of Federal Securities laws that are subject to certain risks and uncertainties and involve factors that may cause actual results to differ materially from those projected or suggested. Factors that could cause actual results to differ include, but are not limited to, the ability of The Orchard to distribute certain products, videos and films and provide certain marketing and other services. Undue reliance should not be placed on such forward-looking statements as they speak only as of the date hereof, and The Orchard undertakes no obligation to update these statements to reflect subsequent events or circumstances except as may be required by law. Additional factors that could cause actual results to differ materially from those projected or suggested in any forward-looking statements are contained in The Orchard’s most recent periodic reports on Form 10-K and Form 10-Q that are filed with the Securities and Exchange Commission.

About 19 Entertainment
19 Entertainment, a wholly owned subsidiary of CKX, Inc. (NASDAQ: CKXE), is engaged in the ownership, development and commercial utilization of entertainment content. 19 Entertainment is the producer / co-producer of several internationally successful TV formats including “American Idol”, “Little Britain USA” and “So You Think You Can Dance”. 19 Entertainment represents stars including David and Victoria Beckham, Carrie Underwood, Andy Murray, Daughtry, Annie Lennox, Will Young, Cathy Dennis, The Spice Girls and others. 19 Recordings is a major producer of music in North America with over 100 million units sold in the last ten years by stars including Adam Lambert, Kelly Clarkson, David Cook, Jordin Sparks, Carrie Underwood, Daughtry, Kris Allen and others.

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