Daddy Yankee Joins The Orchard Family!

Daddy Yankee is breaking records left and right. Only makes sense that he has partnered with a team on the forefront of distribution technology, don’t you think?

It is official, Daddy Yankees 2004 album that kickstarted his career, Barrio Fino, will now be deliverable to streaming platforms via El Cartel Records and The Orchard. Barrio Fino debuted at No. 1 on Billboard‘s Top Latin Albums in 2004 and was the first reggaeton LP to do so. More recently, Yankee’s hit with Luis Fonsi “Despacito” has sky rocketed on Spotify making Daddy Yankee the first Latin artist to hit No. 1 on the platform.


Out Today by The Orchard: Wintersun, In The Radiant City & More

We’re in the throes of summer now, and here in the city it’s starting to really heat up. Rain or (blisteringly hot) shine, here at The Orchard we are still dedicated to bring you some of this week’s best releases, and today we’re highlighting a little bit of everything. Whether you want to soak up the sun or sit in the shade, this week we’ve got something for every climate, from metal to movies to comedy.

After five years of making us wait for new music, Finnish melodic death metal powerhouse Wintersun releases The Forest Seasons through Nuclear Blast. (more…)

State Champs, Silent Planet & Waterparks Take Home APMAs

This week, Alternative Press hosted their fourth annual Alternative Press Music Awards (APMAs), celebrating genres from alternative, to pop, to metal. We at The Orchard were beyond excited to see that three awards went to our releases! To celebrate, we wanted to highlight our talented winners. A huge congratulations to our labels and artists for their tremendous work.

State Champs took the win for Music Video of the Year for their song “Losing Myself.” Represented by Pure Noise Records, the pop-punk band is a ton of fun and full of talent, as they also received APMA nominations for Best Bassist and Best Vocalist. The video features State Champs members working at a water park in a destination commercial with some very convincing acting that makes you wish that “Waldo’s” was a real place. Lose yourself in the winning video below and check out their LP Around The World and Back. (more…)

Welcome, Meghan E.!

Meghan ErdmanIntroducing Meghan Erdman, Product Analyst

Hi everyone, my name is Meghan Erdman and I’m joining The Orchard as a Product Analyst on the data squad. I spent the last two years in a Leadership Development Program at The Hartford, which is a large insurance company located in Hartford, CT. At The Hartford, I was on the data & IT track and completed two year-long rotations in Application Architecture and Data Asset Management.


Facebook Tips, Tricks & Best Practices – 2017 Edition

facebook tipsOur top marketers, Nikoo and Victoria, linked-up from different corners of the world. Together they have laid out a comprehensive breakdown of Facebook features for your team to utilize and enjoy!

As of June, Facebook now has 2 billion monthly users! This makes Facebook the largest social app in terms of logged-in users. With statistics like that it is obvious Facebook is important in our marketing strategies for artists and remains the go-to platform for brand presence. Creating a Facebook page for your artist in 2017 should be a no brainer.