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The Orchard’s College Marketing Class of 2020

The Orchard’s College Marketing Program is one that shapes young college students into the future leaders of the everlasting music industry. With their help we are able to both physically and digitally reach the largest age group that encompasses today’s m...

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Australian Independent Record Association Announce AIR Nominees

Since 1996, the Australian Independent Record Association (AIR) recognizes, promotes and celebrates the success of Australia's Independent Music sector. The awards facilitate national and international attention for many artists each year. The annual AIR A...

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Out Today by The Orchard: Ana Gabriela, Nore Davis, The Soft Music Box.

Audio listening can have many purposes: Sleep-aid, emotional-aid, humorous-aid. This week’s OutToday features a children’s lullaby album from The Soft Music Box, a Zoom-recorded comedy album from Nore Davis, and a debut acoustic singer-songwriter LP from A...

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Get To Know T-Minus: A New Tinnitus Sound Therapy Resource

Abbey Records recently rolled out a new collection of sounds in partnership with T-Minus, aimed to support those suffering with tinnitus. Learn more about app and its ideation in the post below brought to you by the T-Minus team. 1 in 8 adults in th...

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Les Louanges, Orchestre symphonique de Montréal & iskwē Take Home 2020 JUNO Awards

This year’s JUNO Awards were held virtually but were still packed screen to screen with Canada’s most noteworthy artists. Nominations were announced last January along with the intended presentation date of March 15 in Saskatoon. The show was cancelled fir...

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The Orchard Presents: sad alex

Sad, happy, emo, silly, who really knows anymore? One thing’s certain, sad alex is authentically her. Whether she’s singing about being ghosted or laughing at herself, she embraces the charm in every experience with quick wit and soothing vocals.  ...

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Frequently Asked Questions: YouTube Copyright Strikes

Copyright is serious business. As with any platform hosting user-generated content, YouTube provides content owners with a few tools to protect their intellectual property. One such tool is the ability to file a Copyright Takedown, allowing owners to remov...

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YouTube Copyright Claims

If you have received a notice from YouTube that your video contains content that is owned or licensed by The Orchard, a music, film and TV distribution company, please read the outline below which will address any questions you may have. First off, please k...

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Shazam Your Way Through Your Next Campaign

Shazam has been a staple on smartphones for years. For the best part of the last decade, people have been holding their phones in the air to discover what music was playing and Shazam has been there every step of the way. "Shazaming" has even entered the le...

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YouTube 2020 Best Practices

It’s the most popular video search engine in the world, the second largest search engine just behind Google (its parent company), and ranks the second most popular social media network. It has reached 1.9 billion monthly registered users and over 2 billio...

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Engage Your Fans Through YouTube Poll Cards

It's been a while since YouTube rolled out its Cards feature -- the mobile-friendly evolution of annotations -- which has proved to be a powerful tool to increase engagement and click-through rates. In the past, you could choose between four types of cards:...

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Here’s How You Can Help Artists & Venues During COVID-19

A little over a month ago, we were still making plans to attend shows and album release parties, adding tour dates into our calendar, and making plans with friends and family after work and weekends to support our favorite artists. But all that seems a lit...