Twitter Tips, Tricks & Best Practices: 2017 Edition


Twitter best practices on BlueIf Twitter was a country, it would be the 12th largest in the world. Let that sink in.

There are 313 million monthly active users on Twitter and 100 million users logging in daily. With numbers like that, there’s no doubt it is a powerful platform to reach your fans as well as potential fans outside of your typical demographic. People are more likely to check out something new if they see their friends are interested. That is why Twitter’s interactive platform which encourages users to like and share content, is something to take advantage of.

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Freeloader Friday: Career Suicide, Diet Cig & More


Happy Friday everybody! We’re especially excited for the weekend because of Sunday’s big night, the 89th Academy Awards. Our beloved documentary Life, Animated is up for Best Documentary Feature, so be sure to keep an eye on The Daily Rind for Oscar updates. Enough about that, we have some great tunes for you this week.

No matter who you are, everybody needs a little punk rock purge every once in a while. If you haven’t heard of them, let me introduce you to your new favorite punk band Career Suicide and their record Machine Response. In the crosshairs of Fugazi and Descendents, this Toronto troupe has mastered the traditional fundamentals of the genre while adding their own tight-knit twist to things. Rhythm changes are serious and far from sloppy, while the melodies are brash yet hook-driven. Ultimately, this band knows what they’re doing. Check out a full stream of Machine Response here.

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Introducing Solo Sounds


Solo Sounds What would The Beatles’ hits sound like on a single Hammond organ? Or Johnny Cash At Folsom Prison on a solo harp?

True to its name, the recently launched Brooklyn-based label Solo Sounds specializes in intimate recordings of iconic songs and albums performed on a single instrument. All titles are expertly produced by label co-founder Eric Ambel [Nils Lofgren, Steve Earle, Joan Jett] and his team at Cowboy Technical Services.

The unique series includes solo thumb-style guitar renditions of Bob Marley’s Legend and The Clash’s London Calling by Mississippi musician Ben Hall. The talented guitarist has released music on Tompkins Square and performed and recorded with Charlie Louvin, Candi Staton and Kurt Wagner. Hall has also recorded solo versions of of Nirvana’s Nevermind, which debuts February 24th and U2’s The Joshua Tree (just in time for its 30th anniversary) available March 3rd.

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Welcome, James!


James ChryssanthacopoulosIntroducing James Chryssanthacopoulos, Software Engineer 

Hello my name is James Chryssanthacopoulos and I’m excited to be joining The Orchard as a software engineer in the data team.

I grew up in Massachusetts where I also attended college for Physics. After school I joined Lincoln Laboratory developing the next version of collision avoidance systems for aircrafts. In 2013, I moved to New York to join the Center for Climate Systems Research at Columbia University as a programmer/analyst. At the Center, I helped develop systems to improve global food security.

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Indie Store Spotlight: Waterloo Records


Indie Sotre Spotlight: Waterloo RecordsGreetings from the physical sales department! Each month I will be taking you on a trip to some of the greatest records stores around the country. This month we’re going to Austin, Texas to visit Waterloo Records.

Opening April 1, 1982, Waterloo took its name from the original designation of the territory before it was purchased as the capital of the Republic of Texas and renamed “Austin” in 1839. In 1982, Austin wasn’t quite the same town that it is today. The computer industries had arrived in the mid-seventies but had not started to draw people into town by the turn of the decade; nor had Austin’s reputation as a premier arts town, especially in both music and film. Simply put, Austin was a lot smaller before it took off as one the fastest growing cities in the country.

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