Freeloader Friday: Blu & Nottz, Linying & More

Titans In the FleshHi all of you wonderful people! Once again, I present to you the latest and greatest of this week’s new tracks. Just like some vouchers from Ticketmaster that hopefully ended up in your inbox, these tunes won’t cost you a dime. Let’s begin!

If you couldn’t tell from the past couple of weeks, freeloaders, I have a bit of a thing for hip-hop. So, when rapper-producer duo Blu & Nottz shared the first song off of their coming EP Titans In the Flesh, I immediately put it on repeat. Each time “Atlantis” played, I noticed another nuance in Nottz’s sample-heavy beat or a clever rhyme in Blu’s smooth flow. The barbershop quartet-esque sample adds a welcome harmonic base (without all of the cheesiness) and Blu’s voice pierces through with the help of ample double tracking and delay. If the rest of the duo’s EP is this unique and cohesive, then Blu & Nottz will undoubtedly be considered Titans In the Flesh indeed.


More Than Just a Cat Video, a Captivating Video

cat videoAccording to Robert Kyncl, Chief Business officer at YouTube, the average person watches 1 hour 25 mins of video a day. That amount is growing by 25%, and more than half of all teenagers use YouTube as their music streaming platform and music discovery tool of choice. In fact, some of the most viewed channels on YouTube are music channels — Justin Bieber and Taylor Swift come to mind. Kyncl also predicts video will account for 90% of internet traffic by 2019.


Welcome, Jake!

JakeRoggenbuckIntroducing Jake Roggenbuck, Rights Management Coordinator

Hi everyone! I am beyond thrilled to join the Video Services department here at The Orchard as part of the Rights Management team!

LIFE BEFORE THE ORCHARD: I was born and raised on a farm in a small town off of Lake Huron in Michigan’s “thumb” (because Michigan is shaped like a mitten, obvs). In 2013, I graduated from Ferris State University with a Bachelors of Science in Business with a major in Music Industry Management.


5 Times You Should Use Facebook Live to Engage Your Fans

Facebook LiveThis article, written by Angela Flores, a writer for Infectious Magazine and That’s Why We Musyc, originally appeared on Sonicbids. We’re excited to be working with them to exchange industry tips and trends for your business.

Social media is a powerful tool for musicians. Sure, it’s easy to log onto Facebook and post a picture of your upcoming tour, share a link to your latest music video, or send out mass event invites to all your friends. But, believe it or not, there are several more effective ways to engage your fans on Facebook.


Hone Your Craft with the YouTube Music Foundry

youtubeEarlier this year, we heard about YouTube’s new initiative to assist artists and the music industry in producing and optimizing content. The initiative is called YouTube Music Foundry and was kicked off with live recording sessions in three two-day Foundry sessions — one in Los Angeles in September, another in London in December, and most recently in New York in April.