The Daily Rind | Your Top Source for The Orchard and Industry News

Working with a Living Legend: Richard Gottehrer

On my very first day at The Orchard almost three years ago, my boss took me around the office in typical Orchard tradition and introduced me to every single person sitting at his or her desk, from our accountants to our developers and everyone in between. Was anyone off limits? …

The Marketplace Presents: Klick Push

If you had the opportunity to get your music featured in more places, why wouldn’t you take it? And if those places were high-engagement areas, it’d really be a no brainer. Well listen up then, because our latest Marketplace partner, Klick Push, has just the thing for you. With access …

Use YouTube Annotations to Create an Album Preview Video

So you’ve got a new album coming out and you want to give fans a taste of what to expect. Try creating an album preview video and uploading it to your YouTube channel! We’ll walk you through how to set this up. Prepare Your Content We’re not going to go …

Become A SoundCloud Master and A Master Of Your Rights On SoundCloud

Between updating their subscription plans and experimenting with more visual profiles (still in early beta), SoundCloud has been on fire lately. ComScore even recently reported that their traffic increased by 26% in one month, making SoundCloud the 8th fastest growing site in the U.S. Though it’s certainly evolved since its launch in Berlin in …

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What The #&@$ Do You Do, Matt?!?

MatthewGaliziaMatthew Galizia
Manager, Business Affairs
Joined The Orchard in October 2012 (as Retail Marketing intern)

You stole our hearts a couple of years ago as a Retail Marketing intern, and then moved upstairs to join the Legal team full time. Tell us, what the #&@$ do you do there, Matt?
It was the fun-loving, hard working atmosphere and all the great personalities of The Orchard that stole my heart during my time as a Retail Marketing Intern. I knew immediately I had to find a way to stick around.
When I moved upstairs to the Business Affairs team, my role changed rather dramatically from taking screenshots of featured Orchard releases and tracking sales figures across digital platforms, to drafting and administering synchronization and master use license agreements, drafting termination letter agreements and putting together contract summaries for our agreements with partnered digital service providers. I also provide general administrative and back-office support for various Orchard teams — things like updating contract and payment information for our labels in OA, filings with the US Copyright Office for our owned content and reviewing contracts and fielding questions internally about what our rights and responsibilities are with respect to our label clients and partners.

More recently, I began getting involved in our mechanical administration service. I’ve become a point of contact both internally and externally for inquiries regarding publishing royalties and DPD (digital reproduction) mechanical licenses, and I help manage and problem solve for any publishing related issues that may arise.

Finally, together with the rest of the Business Affairs and Legal teams, I assist with content rights disputes and third party claims. I help track claims disputes and liaise with partnered service providers to resolve. Yes… I am one of those annoying legal people that send around pushy emails to client managers asking them to inquire about our represented labels’ rights with respect to specific content when we receive disputes.

Mechanical admin sounds important. Can you tell us more about why it matters and how our involvement benefits our clients?
Well… per United States copyright law, music publishers (acting as agents on behalf of songwriters) are entitled to collect a royalty every time a permanent copy of their song is made and distributed on download stores like iTunes and Amazon. Sometimes, when a song is not controlled by our label client (as is the case for many back catalog releases and cover tracks for instance), it can be an administrative nuisance for them to track down the necessary publishers, seek out a license and calculate and pay regular accountings to these publishers. With our mechanical admin service, The Orchard manages that responsibility whenever possible, allowing labels to focus more attention on content creation, curation and promotion, and less on back-office administration.

Our research on you led us to South Africa, where we hear you unleashed your natural inner drummer. So… what else did you let out there?
Haha — I let it all out in South Africa! I lived in Cape Town for just about six months and had the time of my life. I was studying drumming and African music theory but did more partying and exploring than anything else. During my time there I met many of my best friends and some of the most influential people in my life, including some extraordinary musicians from all over Africa at the South African College of Music. All in all, the experience taught me to be more expressive, open minded and to remain passionate without taking life too seriously.

Way to maximize six months of your life! And for all those times you get the cold shoulder in response to your annoying and pushy emails: THANK YOU for all the #&@$ you do, Matt!

specialty homemade dish: I come from a pretty big traditional Italian family so once a year around this time, the whole family gets together to make homemade tomato sauce. The process takes all day and is a lot of hard work but the sauce always comes out absolutely delicious. We make enough and jar for the whole year so you’ll have to come over one Sundayand try it for yourself!
what you did on your last Summer Friday of the year: I relaxed and enjoyed the great weather hanging out with some friends in my backyard.
most memorable live show: That’s a tough one — so many of them have lots of great (and some not so great) memories attached. But the one I find myself thinking about and wishing I could relive most at the moment is Soundwave Croatia Festival 2012. What could be better than wild parties and great music on an absolutely gorgeous Mediterranean island? Favorite acts — De La Soul, Ghost Poet and Jono McCleery.
random fact: I am terrified of bees — mostly because I’ve never been stung.

Jessica Hernandez & The Remixes

Jessica Hernandez & the Deltas - Secret EvilOver here in the Retail Marketing Department, we’ve been fans of Jessica Hernandez & The Deltas for quite some time. In 2013, we were blown away by her Demons EP and last month’s full length, Secret Evil, managed to surpass all of our expectations. Needless to say, we were quite pleased when we saw Jessica lighting up various charts following the first week of release. So what happens next?

Well, thanks to our friends at Beatport, we have the Jessica Hernandez & The Deltas “Caught Up” Remix Contest! Since September 2nd, DJs and Producers around the globe have been downloading the stems for “Caught Up” and putting their own spin (pun intended) on the rocking song. Deep House, Dubstep, Trap, Trance and more are all represented in the heaps of submissions from the last 3 weeks. And with another week to go, we can’t wait to see what else the Beatport community cooks up for our Detroit rocker.

Starting September 30th, voting begins on the top 10 remixes. And with the top 10 entries announced on October 14th, Jessica herself will pick the grand prize winning remix, which will be released on Instant Records in November.

Think you have what it takes to join the ranks of past Beatport Play remix winners like Zedd? Head on over and get “Caught Up” in the remix fever!

Freeloader Friday: Youth Code, PROM, Iron Reagan & More

September 19, 2014 Freeloader Friday No Comments

888831653745It’s that most anticipated time of the week: Freeloader Friday! And the end of another work week, of course. Today, we’ve got tons of great premieres from all different genres, so let’s get started.

Three full album streams are first on the list. There’s Youth Code’s House Metal and Punk Electronica album, kind of like a dance party DJ’d by The Joker; Whirr’s Shoegaze Punk that ends up being more introspective than you might expect; lastly, Myrkur’s Hardcore Metal that’s interrupted every so often by angel choruses. If you’re sensing a common thread amongst these album streams, you’d be onto something.

Now, lemme take you track by track. Have a listen first to Dream-Pop duo PROM, newly signed to Ghost Beach’s Crazy Heart Records. So yes, expect great things. Next, check out Allo Darlin’s latest, most adorable Indie Folk-Pop jangle. Then, to really shake things up, catch Obituary’s 2-minute thrasher, appropriately labeled by Metalsucks as “a pleasant, upbeat little ditty.” AKA, utterly brutal Metal. Lastly, there’s Raul Midon’s collab with Dianne Reeves, a solid Acoustic Jazz jam to put your mind at ease.

Finally, splurge with some visual stimulation by way of music vids: roam the streets with The Raveonettes and some heartbroken assassins, cruise an abandoned beach in a B&W memory from Amp Live, and watch Iron Reagan take over the world (well, OK – more like the streets) in one of the greatest music videos ever made.

And that. Is. All. Have a splendid last technically summer weekend!

Youth Code: Full album stream via Pitchfork Advance
A Place to Stand out September 23 on Dais Records

Whirr: Full album stream via Pitchfork Advance
Sway out September 23 on Graveface Records

Myrkur: Full album stream via Brooklyn Vegan
Myrkur out now on Relapse Records

PROM: “Flickers” track premiere via Billboard
Keeping Company out October 14 on Crazy Heart Records

Allo Darlin’: “Bright Eyes” track premiere via Billboard
We Come from the Same Place out October 7 on Slumberland Records

Obituary: “Violence” track premiere via Metalsucks
Inked in Blood out October 27 on Relapse Records

Raul Midon: “Make It Better (ft. Dianne Reeves)” track premiere and download via Official.fm
Don’t Hesitate out September 30 on Mack Avenue Records

The Raveonettes: “Killer in the Streets” official music video via Billboard
Pe’ahi out now on Beat Dies

Amp Live: “Signs (ft. Eric Rachmany)” official music video via Vice
Headphone Concerto out now on Plug Research

Iron Reagan: “Miserable Failure” official music video premiere via Noisey
The Tyranny of Will out now on Relapse Records

From Gardel to Gramophone: Oh Awards, We Welcome You!

awards_premiosgardel_gramophoneTurns out, September has been a good month for Orchard artists and labels around the world. Between the Argentinian Gardel Awards and the U.K. Gramophone Classical Music Awards, our Latin American and Classical labels got some much-deserved recognition.

Straight from the source, The Orchard’s Regional Manager for Latin America, Laura Tesoriero, and our Classical-specialist from London, Katie Ferguson, share the great news. Congrats to all the winning and nominated labels!

The Orchard Sweeps the Majority of Wins at the “Premios Gardel a la Música”

by Laura Tesoriero

The 16th edition of the “Premios Gardel a la Música” were held on September 4th in Buenos Aires, Argentina. We are very proud to announce that out of 42 winners, The Orchard beat the majors and other independents with 16 wins (Sony, Warner and Universal won 14 combined).

These awards are the most important in Argentina, and besides the Latin Grammys, are the most influential of the region. They are organized by CAPIF (Argentina’s  Chamber of Record Producers) and distinguish the best national talents in a wide array of categories. The jury consists of musicians, journalists, producers, sound engineers and various notable figures related to the industry, and the “Gardel de Oro” is awarded to the Best Album, which in recent years, Orchard artists have been awarded twice: Babasonicos’s Infame in 2004 and Escalandrum’s Piazzolla Plays Piazzolla in 2012.

Of this year’s winners we highlight Ruben Rada, from Uruguay, who was adopted by Argentina as one if its own; Ramón Ayala, a living legend of Argentine Folklore who took home his first Gardel; Jazz group Escalandrum, winner of the 2012 “Gardel de Oro,” who took home Best Jazz Album this year; and Poncho, a chart topper in digital sales in Argentina, who won their second Gardel in a row with their new album Carnaval.

Check out the full list of Orchard winners below and play them on Spotify here:

  • Best Female Pop Artist: Isabel de Sebastián [Popart Discos/Geiser Discos]
  • Best New Pop Artist: Indios [Popart Discos]
  • Best Electronic Music Album: Poncho — Carnaval [Popart Discos]
  • Best Female Argentine Folklore Artist: Liliana Herrero [S-Music]
  • Best Male Argentine Folklore Artist: Ramón Ayala [Los Años Luz Discos]
  • Best Male Tango Artist: Guillermo Fernández [Acqua Records]
  • Best Tango Orchestra Album: Orquesta Escuela de Tango Emilio Balcarce — Mistonguero [Los Años Luz -- Tango Vía]
  • Best New Tango Artist: Juanjo Hermida & Julián Hermida [Epsa Music]
  • Best Male Cumbia Artist: El Polaco [Magenta Discos]
  • Best Romantic Album: Dany Martin — Te llevo bajo mi piel [Acqua Records]
  • Best Testimonial/Auteur Album: Gabo Ferro — La primera noche del fantasma [Oui Oui Records]
  • Best Jazz Album: Escalandrum — Vértigo [Epsa Music]
  • Best Instrumental/Fusion/World Music Album: Rubén Rada — Amoroso Pop [S-Music]
  • Best Reggae / Urban Album: Los Cafres — 25 Años de Música [Popart Discos/Instinto Música]
  • Best Conceptual Album: Facundo Ramírez — A Piazzolla / A Ramírez [Epsa Music]
  • Best DVD: Los Cafres — 25 Años de Música [Popart Discos/Instinto Música]

… Continue Reading

Case Study: How Kina Grannis Delighted Both Fans & Brides Through Pinterest

KinaPinterest

Kina Grannis‘ new video for “My Dear” recently premiered on the WSJ Speak Easy Blog. This unique video is comprised of footage from Kina’s wedding last year, which makes for a pretty kickass anniversary celebration. Ever the social butterfly, Kina used her Pinterest account to promote the video in the week leading up to the premiere. While her other socials, like YouTube, Facebook and Twitter, are well established and have a throng of active followers and subscribers, her Pinterest was created only recently and this promotion was useful in growing her base there.

To hype the video, Kina created a Pinterest board with video stills and photos she had to further explain aspects of her wedding, and she shared it wide across her various other networks, including FacebookTwitter, Instagramofficial website and her fan newsletter. Pins on the board range from food, drinks and dresses to programs doubling as fans. After the video exclusivity with WSJ ended, the “My Dear” video link was added to each pin, so now each time the pin is pinned, the video is likely to be watched as well.

KinaPinterestBoard

 

KinaGrannis_MyDear_Pinterest_Pin

Zoning in on the pin to the left: this particular one has 640 re-pins. On it, Kina explains that guests took Polaroids as they arrived and hung them up with a personal note. She later turned these into a photo album. Pretty cool, huh?

The best thing about this promotion is it’s not only for her fans, who get a closer look into Kina’s life on such a special day, but also for people (especially brides) everywhere to get some wedding ideas and discover music they might enjoy while they’re at it.

Just over two weeks in, Kina’s Pinterest page gained 46.2% more followers, and the wedding board created for the promo attracted more than 8,600 followers alone, as well as 5,246 likes and 2,694 repins.

If you haven’t listened yet, be sure to check out the album which features “My Dear,” Elements and keep your eyes peeled for upcoming tour dates!

About The Orchard

The Orchard is a pioneering music, video and film distribution company and top-ranked Multi Channel Network operating in more than 25 global markets. Founded in 1997, we empower businesses and creators in the entertainment industry.

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