An Open Letter to Neil Young

sample-wars-neil-youngTo Mr. Young (or may I call you Neil?),

I have been a big fan of your music for years. I listen to you at home, at work, walking the streets of London, at friends’ houses and on my daily commute. But you recently removed all of your work from music streaming services and I wanted to point out why I think that was a bad move.


Focus, Focus, Focus… Tracks

Single 45sListening trends in music can best be described as cyclical. In the 1950s, the single is king. By the 1970s, the popularity of the “concept album” reaches its peak. In the 80s and 90s with the rise of cassettes, and later the birth of iTunes, singles are back. Around the turn of the millennium, a return to artistic freedom and the album is afforded to artists large and small by the explosion of independent distribution, especially in the digital space.

Today, we are seeing massive changes in the industry. Streaming is growing at an unprecedented pace: in the first 6 months of 2015, music analytics platform Next Big Sound tracked more than than 1 trillion online streams. That already exceeds the number of streams for the entirety of 2014.


Welcome Tankcrimes, Easy Sound and New World!

2015-08-27Now that schools are back in session and the summer is winding down, we thought now would be a good time to let you all in on a bit of news from us here at The Orchard’s NYC office: we’ve got three new record labels joining the ranks!

First up, there’s Tankcrimes, everyone’s fave Indie Punk Rock and Metal label. Founder, owner and “main dude” (according to Facebook) Scotty Heath runs the label out of his garage in Oakland, California, where he provides a home-base for artists like Ghoul, Iron Reagan, Fucked Up, Municipal Waste and loads more.


Bilbao BBK Live: Boosting Music & Business in Spain

descargaSpain is one of the countries most affected by the economic crisis. And though many festivals have had to close their doors due to a lack of funding from municipalities, the Bilbao BBK Live Festival, organized by Last Tour International — one of our clients — every summer, has become a clear example of how to be an anti-crisis event.

Often featuring Orchard-distributed artists ranging from Charles Bradley and The Raveonettes to Quique Gonzalez and Los Planetas, Bilbao BBK Live has established itself as a motor for economic activity in the city of Bilbao and its surrounding territory, generating an impact of 20,775,793 Euros, a record figure which coincides with the celebration of the 10th edition of the biggest musical event of Kobetamendi.


The Rise of the Emoji & How It Can Work For You

star wars emojiUnless you’ve lived in a cave for the past few years, you should know what an emoji is. Smileys, those mini faces that smile, laugh, cry are emojis but emojis can also be small drawings of nature, food, activities, flags 🍀🍔🎶🇫🇷. Initially created in Japan in 1999 by a engineer from NTT DoCoMo’s i-mode mobile Internet, emojis really started to spread outside of Japan with their inclusion in Apple’s iOS in 2011. Google added native emoji support to its keyboard in November 2013 for devices running Android 4.4. Fun fact: Apple’s color emoji typeface is proprietary as is Android’s, but so are Twitter’s and Microsoft’s which means these are not exactly the same depending on your device.