A lot has changed for Snapchat in the last year. Certain user- and brand-friendly features have been added in order to remain competitive with its main rival, Instagram Stories. Despite the changes in the social media landscape, Snapchat has retained its trademark feature: 24-hour limit on Stories. Although the app’s growth as slowed down since we last shared our Snapchat… Read more »
Posts By: Jenn Schwartz
You Should Be Using Instagram Polls – Here’s Why
Polls are having a huge moment in the social media spotlight. Instagram even launched Story polls this past October in reaction to a sudden wave of interest. You see, over the summer, teen poll / compliment app TBH and Snapchat poll app Polly became the app store’s runaway successes unbeknownst to adults. The platforms empowered high… Read more »
New Features to Snap About
At The Orchard, we love Snapchat for the spontaneous, silly sneak peeks into our favorite artists’ everyday lives. That candid posting style differentiates Snapchat from the more pre-meditated (and even ad-like) style of posts often found on other platforms. But for those of us who believe the grey area between entertainment and promo is very real, we’ve… Read more »
Snapchat Tips, Tricks & Best Practices: 2017 Edition
Snapchat has come a long way in the past year. They went public, and yes, they began producing their own Spectacles, but the app also made a number of updates that made it more fun (and valuable) than ever to be an artist on Snapchat. Once the best kept secret of experimental marketers, it’s now… Read more »
Now On Instagram Stories: Links, Live, Mentions and Boomerang
You know those features you’ve had on your Snapchat wish list? Well, you must have been good this year, because Instagram Stories just launched them. Users now have the ability to post links, live streams, tags and Boomerangs within Stories. Let’s walk through these new tools and how they’ll benefit you long into 2017.
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