Author Archives: Mike Baldo

Boost Your YouTube Channel Performance in Four Steps

Metadata and SEO can often seem trivial for busy companies and creators with high video volume on YouTube, especially when content is a top priority. Quality content is certainly the most important part about driving viewership, but how that content is pack...

How to Build a Video Strategy with YouTube Traffic Sources

Developing a successful video strategy involves significant consideration and planning in the content, production and promotion of a given campaign. Without sufficient data on which to base key decisions, a strong campaign could miss the mark completely if ...