Posts By: Mamuna Oyofo

Redesigning The Orchard Workstation, Piece by Piece


This November, we are excited to launch the redesign of The Orchard Workstation. Sleek and simplified but with all the functionality our clients need, the new Workstation incorporates feedback we received from a survey we conducted last year paired with the best technology from the ground up. To explain how we approached our redesign, let’s use the example… Read more »

New Analytics Feature: YouTube UGC Matches


Hot off The Orchard press! You can now view your YouTube UGC Matches (a.k.a. Claims) data in The Orchard Workstation. Let’s back up for a second: a “UGC Match” is a user-uploaded video that contains your content. It might be audio that’s used in the background, a visual clip, and so on. UGC Matches are identified… Read more »

New Analytics Feature: YouTube Ad-Enabled & Ad-Disabled Streams


Improvements are always around the corner at The Orchard, and our latest update involves how you view your YouTube data in The Orchard Workstation: as of this week, we’ve introduced a few new YouTube-related data channels in Analytics. Rather than lump all your views into one category, Analytics now conveys how many YouTube views are either “ad-enabled,” and are… Read more »