Posts By: Ryan Whitman

IG, You G, We All G on IGTV!


With the introduction of IGTV, now is the time to be a first mover and make a splash! Before taking the plunge, let’s talk about what we know, and what we’re already seeing on IGTV. IGTV is the newest addition to the Instagram brand, bringing long-form video content to the platform, with the option to… Read more »

5 Secret Tips That Take Your Insta Stories To The Next Level


Recently, The Orchard Interactive Marketing crew had the opportunity to hang out with Facebook and discuss Instagram Stories. With Stories being the fastest growing product in Facebook history (starting with 10M users in October 2016 to 300M by 2017), it’s imperative to keep up with the conversation and to take advantage of everything Stories has to offer. Users are engaging… Read more »

Highlight Your Brand on Instagram


Announced in December, Highlights is already becoming an important and useful tool on Instagram. The feature works exactly as it sounds, it is a way to highlight some of your favorite Instagram Stories, placing them at the top of your profile even after they’ve timed out. To create a Highlight simply hit the “New” button on your profile…. Read more »

Are You Using Instagram Stories To Its Full Potential?


With Instagram’s introduction of Polling for Instagram Stories, you might be asking yourself if you’re using the feature to its full potential. You’re not alone. It seems every week there is a new update to the popular social media app. You could be surprised as Stories in particular, has become more and more useful as a marketing… Read more »

Share The Love Not The Post


Picture this: You’ve just posted a picture to Instagram with the caption “Thank you all for coming to the show last night. Manhattan, you’re next.” You decide to share this post to your Facebook and Twitter as you usually do. Then you take a minute to look at your Twitter to see the post shows… Read more »