Posts By: Tim McKee

Find Your Music All In One Place With YouTube’s Official Artist Channel


This year, YouTube gradually introduced its Official Artist Channel (OAC) program in an effort to consolidate an artist’s entire body of work into a single channel. An Official Artist Channel merges the artist’s existing owned and operated, Topic, and artist-nameVEVO YouTube channels into a single channel destination with an upgraded layout, using the artist’s owned… Read more »

YouTube Partners With Ticketmaster To Display Tour Dates


For artists, YouTube is both a promotional platform and a destination for the music itself. The video site is home to many forms of video content, such as official music videos, Art Tracks and other less formal looks like behind the scenes footage or specific events. That’s why YouTube has become a place for fans to discover music and also learn… Read more »

YouTube Music Upgrades Offline Listening


An exciting new development for YouTube Red now offers users more control over what music and videos they play, and when. YouTube Music now allows you to select songs to play offline, which means that you can take your favorites with you on trains, airplanes, the great outdoors and anywhere else without a reliable Wi-Fi connection…. Read more »