Today I attended the final presentation for The Orchard Lab, a new partnership between The London Metropolitan University and The Orchard designed to create a hands-on, industry-driven initiative for music and media students. As part of a judging panel including representatives from Spotify, Soundcloud, Music Metric, Topspin, MusicAlly, Universal Music Group, SuperVision Management, Webdoc and… Read more »
Introducing…What The #&@$ Do You Do?!?
Every couple of weeks, we will be introducing you to the people that make The Orchard the well oiled machine that we all know and love. So, without further ado, we give you the first ever edition of “What the #&@$ do you do?!” Myron Machado Senior Developer Joined The Orchard May 2007 Hey… Read more »
The Orchard Has Heat!
Nothing gets the blood pumping of record geeks like us more than chart success, and last week The Orchard boasted 3 releases on the Billboard Heatseekers Top 10 – at the #1, #2, and #7 positions. Here’s a quick hit list of the charting records, and what we did to impact the campaign. It should be noted,… Read more »
The Orchard Presents… The Cherry-Pick!
One of my posts for the Daily Rind Blog was entitled the 3 P’s of marketing. Recently a student at a French University (where I had been invited to give a presentation sharing my outlook on “The Impact of Internet on the Evolution of Musical Consumption”) who had obviously been paying attention asked why I… Read more »
The Orchard SXSW Wrap Up
Well, if you were in Austin, TX last week for SXSW, we hope that you have finally made it back home safe and sound. Now that you are rested, mended, and your feet are no longer swollen…let’s recap! The Orchard hosted a Day Party this past Friday at SXSW. The party featured some delicious fried… Read more »