
5 Creative Music Marketing Awards
Beyond the major music award shows, many global organizations honor the creative efforts behind marketing and promoting music releases. These creative marketing awards recognize elements such as marketing campaigns, advertisements, interactive websites, fi...

Unlocking Advertising Success with Contextual Targeting
On the heels of updated privacy laws and data restrictions, advertisers are faced with significant challenges in targeting their audiences. Recently, META introduced new products that enable users to opt out of data tracking for personalized ads, while...

Grammy-Winning Vocalist Kurt Elling Launches Big Shoulder Records
The Orchard is excited to distribute music from the new label, Big Shoulders Records, co-founded by Grammy-winning vocalist Kurt Elling and his longtime manager Bryan Farina. Kurt Elling is a two-time GRAMMY winner celebrated for his rich sound and inn...

Most Likely To: YOASOBI
Watch Japanese duo YOASOBI play a game of 'Most Likely To...' at The Orchard New York office. Between Ayase and ikura, who is the most likely to... leave texts on read? Sing in the shower? Survive an alien abduction? Find out what they decide on The Orchar...

Get To Know VALÉ
Get to know Colombian artist VALÉ through her first concert, favorite movies, musical influences, and more! Plus, listen to VALÉ's new EP under the sun. Watch more Get To Know interviews on The Orchard YouTube. Subscribe to The Orchard YouTube Channel t...

The Orchard Strengthens Operations In South Korea with Key Appointments
The Orchard is excited to announce the appointment of Jeeyoung Lee as Head of South Korea, Country Manager. Lee is based in Seoul and reports to Prashant Bahadur, EVP Head of Strategy. Lee will lead The Orchard’s Korean business operations, ...