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Tag Archives: Official Artist Channel

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YouTube 2020 Best Practices

It’s the most popular video search engine in the world, the second largest search engine just behind Google (its parent company), and ranks the second most popular social media network. It has reached 1.9 billion monthly registered users and over 2 billio...

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Vitamin OAC: Tips and Best Practices for Optimizing Your Official Artist Channel

Since YouTube introduced its Official Artist Channel (OAC) program, several of the traditional ways in which music was distributed and consumed on the platform have changed. With the primary sources for music content (owned & operated artist channels, ...

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Features & Benefits Of Official Artist Channels

It’s unquestionable that YouTube has become the primary video platform for music-related content. From official music videos and songs to covers and remixes; whatever users are looking for, they’ll find it on YouTube. With more than 1.5 billion users turnin...

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Find Your Music All In One Place With YouTube’s Official Artist Channel

This year, YouTube gradually introduced its Official Artist Channel (OAC) program in an effort to consolidate an artist's entire body of work into a single channel. An Official Artist Channel merges the artist’s existing owned and operated, Topic, and artis...

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BandPage Integrates with New YouTube Artist Center

In February 2016, YouTube acquired BandPage, a service that more than 500,000 musicians were using at the time to control how their profiles displayed on different music services like Shazam, Vevo, Napster and Deezer. BandPage provided a central space where...