Posts Categorized: Marketing

Snapchat Tips, Tricks & Best Practices


Snapchat! All the kids are doin’ it! I’m not going to pretend that Snapchat is the right platform for everyone, but it might be time to add it to your social strategy if your fan base is young and digitally engaged. Snapchat is quickly growing in popularity, with over 100 million daily active users. More… Read more »

Work Your Spot on the iTunes Charts


In an effort to better represent chart placements on both iTunes and Apple Music, the music store and streaming service have recently made some changes to their chart rules. With these come changes to best practices when it comes to pre-orders, instant grat tracks and the delivery of standalone singles. Read up to make sure you… Read more »

Periscope on Twitter: Going Live In 3, 2, 1….


In the latest live streaming news, your Periscope broadcasts will now automatically play in Twitter. Previously, Periscope streams would only appear as a link in the tweet promoting your broadcast (you did promote it…right?). Fans would have to click that link, taking them outside of the Twitter app all together. In this latest development, fans who don’t… Read more »

Listen to the Corridos of El Chapo Guzmán


Many myths and legends have prevailed throughout history through the simple power of word of mouth. That is what Corridos are: the real stories of the land, of the bar, of the good and of the bad and sometimes of heroes. Drug dealing began in Latin America decades ago, produced in South and Central America and traveling on the best distribution… Read more »

5 Elements of a Unique, Attention-Getting Artist Story


This article, written by founder and Chief Power Specialist at Power Publicity, Lauren Gill, originally appeared on Sonicbids. We’re excited to be working with them to exchange industry tips and trends for your business.  All artists need a story that describes who they are and what sets them apart. While your music is your personal… Read more »