Get (Re)acquainted with Xanadu Records
Earlier this summer, The Orchard, in conjunction with Elemental Music, announced the first six releases in a series of twenty-five Xanadu Master Edition reissues from the vaults of the acclaimed Jazz label founded in 1975 by legendary producer and photographer Don Schlitten.
One of these initial titles, From The Attic Of My Mind, a 1978 release from jazz flautist Sam Most, was recently profiled by jazz critic Kevin Whitehead on NPR’s “Fresh Air.” Whitehead notes that Most, who played and recorded with giants like Tommy Dorsey, Herbie Mann, Joe Farrell, and Lalo Schifrin, might not have been a huge star, but he was “the first flute modernist” whose “breathy, punchy sound pointed the way for other flutists” including the great Rahsaan Roland Kirk. He is supported here by pianist Kenny Barron [Stan Getz, Ron Carter], bassist George Mraz [Oscar Peterson, Joe Lovano], drummer Walter Bolden [Gerry Mulligan, Horace Silver] and percussionist Warren Smith [Composers Workshop Ensemble, Sam Rivers]. The other titles in this initial batch are no less fascinating. (more…)
Introducing Bryan Roberts, Coordinator, Business Affairs
Hi I’m Bryan, the new Business Affairs Coordinator. I interned here a few summers ago and now I’m back for a full-time situation. I graduated from Colgate University two years ago with a major in Economics and a minor in Music, and worked as a litigation paralegal from graduation until now. Based on my first couple of weeks, working at The Orchard is far better than being a paralegal.
SoundExchange PLAYS Search Engine: See Who’s Claiming Your Recordings
It sounds so simple. You are a record label. You own some recordings, meaning, you have a contract that proves that you own the master rights to some recordings. You send — or have a representative like The Orchard send — your metadata to SoundExchange (SX) to register your sound recordings. You get paid from SX (or from SX via The Orchard) when your recordings get played on Pandora, SiriusXM, iHeartRadio, etc.
What could go wrong with this process? A lot, unfortunately. (more…)
What The #&@$ Do You Do, Jess?!?
Joined The Orchard in June 2014
As a valued member of our tech team and representing the smart, fierce, female engineers of the world, please tell us, what the #&@$ do you do?!!?
That’s a lot of pressure. First of all, I want to say that I have worked on two great squads — first the Video Services squad and now the Video Retail squad — and a great deal of the work is collaborative and couldn’t be done alone.
Post-Album Rollout: 5 Tactics for Ensuring Your Music Has a Long-Term Impact
Catey Shaw at Nashville Pride –
Photo by Steve Voss
This article, written by marketing/public relations professional and music journalist Eric Bernsen, originally appeared on Sonicbids. We’re excited to be working with them to exchange industry tips and trends for your business!
With months and sometimes even years going into the creation of a new body of work, it’s an understood expectation that artists put together some sort of marketing plan in anticipation of their album release. And once your music is available, it feels like the weight of the world is officially off your shoulders. However, too many musicians suffer the fate of their album having a few days of initial buzz but losing most of its momentum within the first week or so. So much music comes out on a daily basis that it’s hard to stay relevant even when you have a devoted fanbase. Therefore, it’s vital to implement multiple post-album release tactics that will help your music maintain its relevancy. Here are five recommended methods you can put into action as an artist that will please your core fanbase, introduce new people to your music, and ultimately ensure your tirelessly crafted album has a long-term impact. (more…)