The Daily Rind | Your Top Source for The Orchard and Industry News

Working with a Living Legend: Richard Gottehrer

On my very first day at The Orchard almost three years ago, my boss took me around the office in typical Orchard tradition and introduced me to every single person sitting at his or her desk, from our accountants to our developers and everyone in between. Was anyone off limits? …

The Marketplace Presents: Klick Push

If you had the opportunity to get your music featured in more places, why wouldn’t you take it? And if those places were high-engagement areas, it’d really be a no brainer. Well listen up then, because our latest Marketplace partner, Klick Push, has just the thing for you. With access …

Use YouTube Annotations to Create an Album Preview Video

So you’ve got a new album coming out and you want to give fans a taste of what to expect. Try creating an album preview video and uploading it to your YouTube channel! We’ll walk you through how to set this up. Prepare Your Content We’re not going to go …

Become A SoundCloud Master and A Master Of Your Rights On SoundCloud

Between updating their subscription plans and experimenting with more visual profiles (still in early beta), SoundCloud has been on fire lately. ComScore even recently reported that their traffic increased by 26% in one month, making SoundCloud the 8th fastest growing site in the U.S. Though it’s certainly evolved since its launch in Berlin in …

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Freeloader Friday: The Black Angels, PS I Love You, Mogwai, To The Wind, The Raveonettes, Princess Superstar, Souls of Mischief, Amp Live, Catey Shaw, Naomi Shelton & The Gospel Queens, Kid Vishis & Temara Melek

The Black Angels: Clear Lake ForestSo the World Cup is over…now what? It seems that everyone’s got just a bit more time on their hands since Germany scored that epic final goal, solidifying themselves as winners of the 2014 FIFA World Cup Brazil. I say, what better way to fill your new-found free-time than with this week’s best new music? Sit back and enjoy this all-star lineup!

We’ve got full album streams galore this week. Start with the much anticipated new release from The Black Angels — it’s modern Psychedelic Rock that’ll have you addicted at first listen. Next, turn to Canadian duo PS I Love You as they prove once more that their minimalist Indie Rock is edgy and excellent. After that, get lost in the sullen Art-Rock instrumentals that make up Mogwai‘s 15th anniversary reissue of their 1994 album. Then, go Hardcore with To The Wind as they explore the universal feelings of loneliness, heartbreak, and getting older.

Looking for a quick music fix? No problem! These short, sweet sampler tracks’ll do the trick. Check out The Raveonettes‘ gritty new track filled with the Danish duo’s trademark harmonies over noisy guitar and sparkling harp. Then, get sassy with Princess Superstar as she works her Hip-Hop magic on a 90’s Indie-Pop classic. Following in the Hip-Hop genre, listen to Souls of Mischief‘s rap about reliability in true vintage fashion. Finally, Amp Live goes Electronic with their new Dirt Monkey remix that is rave-ready.

To wrap it all up, we’ve got plenty of music videos to entertain you this week! Catey Shaw teams up with director Jon Jon Augustavo to give Bushwick’s hipster gals the perfect summer anthem. Naomi Shelton & The Gospel Queens meld the past and present in the video for this southern soulful belle’s latest R&B track. Kid Vishis goes gangster in the studio (and the forest) with brother Royce da 5’9″ and Marvwon in his new Rap track. Last but not least, Temara Melek dances her way through her catchy Pop track that’ll have you hitting repeat.

There you have it, Freeloaders, now let the listening begin!

The Black Angels: Full album stream via The New York Times
Clear Lake Forest out July 22 on Blue Horizon

PS I Love You: Full album stream via Pitchfork Advance
For Those Who Stay out July 22 on Paper Bag Records

Mogwai: Full album stream via The Guardian
Come On Die Young (Deluxe Edition) out July 22 on Chemikal Underground

To The Wind: Full album stream via Alt Press
Block Out the Sun & Sleep out July 22 on Pure Noise Records

The Raveonettes: “Sisters” track premiere via The Raveonettes Website
Pe’ahi coming soon on Beat Dies Records

Princess Superstar: “Chick Habit” track premiere via USA Today
I’m A Firecracker EP out now on Instant Records

Souls of Mischief: “All You Got Is Your Word” track premiere via ego trip
There Is Only Now out August 26 on Linear Labs

Amp Live: “Penny Nickel Dime (Dirt Monkey Remix)” track premiere via Soundcloud
Headphone Concerto out August 5 on Plug Research

Catey Shaw: “Brooklyn Girls” music video premiere via Papermag
The Brooklyn EP out September 9 on Complex/Lefthook

Naomi Shelton & The Gospel Queens: “Sinner” music video premiere via Entertainment Weekly
Cold World out July 29 on Daptone Records

Kid Vishis: “Talk Behind My Back (Ft. Royce da 5’9″ and Marvwon)” music video premiere via YouTube
Timing is Everything out July 22 on Seven13 Music

Temara Melek: “Fingerprints” music video premiere via VEVO
Fingerprints out now on Straight Forward Music

You Say Party, We Say Subaru’s New Ad “The Fix”

In “The Fix,” the latest ad for the Subaru Legacy, a father comes up with an ingenious solution for assuaging his kids’ disappointment over their broken RC car. We won’t spoil it for you, but obviously the real car plays a pivotal role.

The spot is soundtracked by the revved up (and appropriately titled ) “Glory” from British Columbia dance-punkers You Say Party (formerly  known as You Say Party! We Say Die!). The song is taken from the band’s third album, XXXX  [2010], which received praise from Pitchfork ["encompasses both the gothic ambiance of Siouxsie and the Banshees and the tough-girl 1980s hooks of Pat Benatar"], NMEAlternative Press and others, and was long-listed for Canada’s prestigious Polaris Music Prize.

Check it out below:

Witchcraft, Paganism, Black Magic and Illuminati Imagery

katyperry_darkhorseThe above are words taken from the complaint in a copyright infringement lawsuit filed recently in the Eastern District of Missouri. While accusations of witchcraft, paganism, black magic and Illuminati imagery may seem mundane given the state of the nation, this one is notable given the parties: the plaintiffs include Christian rappers Flame and Lecrae, and the defendants are Katy Perry, Dr. Luke, Max Martin and Capitol Records, among others.

Plaintiffs claim that Katy Perry’s recording of the song “Dark Horse” infringed upon defendants’ copyright in the composition “Joyful Noise” which appeared on the Flame LP titled OUR WORLD REDEEMED, released by Cross Movement Records and distributed digitally by your friends here at The Orchard.

Take a listen side-by-side and let us know what you think.

Fans Chip In With YouTube Fan Funding

YouTubeFanFundingYouTube has always been about putting the power in the hands of its users. Now they’re taking it a step further and letting users take the reigns on creator support with Fan Funding. This new feature allows fans to send cash to channels they love, directly through YouTube.com. The program is already in a pilot phase with a few fan favorite channels like Soul Pancake and The Young Turks, with more channels to be rolled out in the next few months.

Perhaps the most exciting aspect of Fan Funding is how creators will respond. With many channels boasting multi-million subscriber stats, it’s no secret that YouTube has an avid fan base. Creators have the potential to create more and better content if they have access to financial backing. Crowdfunding sites like Kickstarter and Indiegogo have already successfully funded multiple video projects, the most successful of which, the film Veronica Mars, funded $5.7 million of its $2 million goal in 30 days. YouTube Fan Funding brings this potential directly where fans are already watching.

Monetization on YouTube has taken a number of forms in the past. From the most common ad-supported system to pay-to-watch channels and VOD rentals, YouTube is not afraid to experiment with its platform. This most recent iteration will leave creators to use their funding however they like. Each contribution will be capped at $500, with YouTube taking 5% plus $0.21 per transaction.

But will fans actually pay? YouTube has yet to report on any numbers, but you can expect channels to get creative with incentivizing funding. Some will require funding out of necessity for production: there might be more incentive for fans to chip in some cash if the next episode of their favorite show is on the line. Others may generate supporter-exclusive content to reward fans who chip in with videos just for them. Fan Funding opens up new levels of potential with fans by allowing them to directly impact the success of their favorite channels.

Here’s a look at how Fan Funding looks on Soul Pancake:

soulpancake

So keep an eye out for this option, coming soon to a channel near you!

Welcome, Jess!

July 16, 2014 Orchard News No Comments

JessChungIntroducing Jess Chung, Software Engineer, Video Services

My name is Jess and I am ecstatic to be joining the team at The Orchard, as a member of the Video Services team. I grew up in Chicago, but also spent long-ish periods of time in Honolulu and San Diego. I attended Williams College in Western Massachusetts, where I was the music director of WCFM 91.9 (among other things).

After graduating, I spent a year teaching high school chemistry at Horace Mann School. Most recently, I worked at IBG, which provides consulting, research and systems integration services in biometrics and identity intelligence for federal government agencies and commercial customers. If you ever feel like talking biometric collection and matching, let me know!

During my free time, I enjoy going to shows and listening to new music (the photo is me with Marnie Stern a couple of weeks ago — she really shreds it and let me shake her hand), going to the gym and hanging out at dog parks with my miniature schnauzer, Fred.

About The Orchard

The Orchard is a pioneering music, video and film distribution company and top-ranked Multi Channel Network operating in more than 25 global markets. Founded in 1997, we empower businesses and creators in the entertainment industry.

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