Hardcore veterans Fear Factory are on a tear recently in anticipation of their new album, Genexus. This week, the band debuted a new track, “ProtoMech,” via lyric video. Metal heads rejoice: it’s killer. The music is signature Fear Factory, as broken down verses lead effortlessly into melodic choruses. The video follows the band’s everlasting man vs. machine motif, aligning itself perfectly with the lyrics of the song. It’s everything you could ask for in classic Fear Factory fashion.
When we met Austin-based Psych Rock band The Bright Light Social Hour (TBLSH), they had already piqued the interest of many in and around Texas following their self-titled, self-released debut album in 2010. For TBLSH’s second album and their first with Frenchkiss Records, our goals were simple: to excite existing fans while simultaneously growing the band’s audience beyond the Southeast by creating meaningful promotions that would ultimately drive sales.
I am very pleased to now be the new Coordinator for YouTube Content. I received my undergraduate degree in Marketing from Rutgers Business School. I’ve had the opportunity to tour North America throughout my twenties in two bands, the latest being Trophy Scars. My professional background includes experience with Live Nation, Columbia Records and most recently producing Think Events and Product Launches for Google.
We hope everyone has been enjoying the brand new Apple Music and exploring all of its exciting features. As with all new friends, it takes a little bit of time to get to know and understand how best to work with. To help, here are 5 Best Practices that you can follow to start maximizing your streams on the service.
First, welcome to Apple Music Connect, an exciting new platform that allows artists to share pretty much any content they like, as with any social media platform. Think about engaging content fans will want to see — snippets of new tracks, candid backstage or tour-bus shots, behind-the-scenes videos, you name it. Apple is also sharing compelling audio and video content from Connect on the Apple Music main page, so be creative! You’ll need to have your profile verified to start using this new platform — check your client newsletter to find out how and read up on the new service in our FAQs. (more…)
Listen up folks, because we just experienced history. Last Friday, July 10th was the first ever global release date for music, and the first of many New Music Fridays. An initiative to standardize national release dates for albums and singles, New Music Fridays have many benefits for us music industry folk, not least of which is minimizing piracy. With some music being available in certain territories and not in others, modern listeners will find other means to get it if not given a legal option — even if we’re talking about a few days. New Music Fridays solve this problem.