The Daily Rind | Your Top Source for The Orchard and Industry News

The Orchard Polishes Its Deutsch with Membran Entertainment Group

Guten Tag, Deutschland! And a good day, it is. Today, we announce our new partnership with the renowned and respected Membran Entertainment Group, based in Germany. With them, we kick off The Orchard GmbH, run by Membran CEO, Manlio Celotti. We’ve gotten to know the German market over the years — …

Introducing: The 4 Commandments of Marketing Drivers

Marketing Drivers are the absolute most important thing you must be communicating to your client rep, when working on priority new releases. We’ve already broken down the what, when, why, and overall best practices for marketing drivers. Today, we’re going to introduce you to the 4 commandments of communicating these invaluable assets. …

Sundance Special: We Get Swingin’ With “The Overnight”

Sundance, we have arrived! And in a very big way. Just last night, we nabbed rights to The Overnight in Park City, UT on the 4th day of the Festival. It’s a steamy, sexy comedy that already created sparks on Sundance’s red carpet, and after some intense bidding rounds, we secured it …

Reddit Demystified

A few months ago, I saw Catey Shaw’s music video for “Human Contact” for the first time. It was a flawless concoction: an infectious summer Pop jam mixed with a quirky, aqua-haired girl dancing in street-wear. All I wanted to do was cash in my vacation days, trap my scantily …

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Ten You Might’ve Missed in 2014

We’re busy. You’re busy. We probably missed some of your favorite records this year. Here are a few of our under-the-radar favorites from 2014. Tell us yours!

The #1s: The Number Ones [Deranged Records]

The guff of these Irishmen! If you name your band AND your debut album “The #1s,” you’d best deliver. (See: Big Star’s “#1 Record.”) Guess what: they deliver. Ten punky power-popsicles with rowdy anthemic gang vocals and heartbroken lyrics that trace a strong lineage from The Undertones to The Figgs.


Warm Soda: Young Reckless HeartsWarm Soda: Young Reckless Hearts [Castle Face Records]

The second album in as many years from the Austin-via-Oakland quartet fronted by Matthew Meltion [Bare Wires], Young Reckless Hearts is chock full of infectious power-pop odes to young love that rival anything in The Shoes’s classic discography. Get your swoon on  just in time for Valentine’s Day. You can stream the entire thing via Noisey.


Haley Bonar: Last War [Graveface Records & Curiosities]

As NPR noted, this Midwestern US singer-songwriter’s fifth album is “so breezy and brief, so bright and agreeable” that it takes a few listens to absorb the “deeply ambivalent” lyrics. The songs are jangly cool, quietly anthemic, and smartly bittersweet. Bonus: her voice reminds us of Sam Phillips (the lady, not the Sun Records guy).


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Reddit Demystified

January 15, 2015 Featured News, Marketing 2 Comments

reddit-upvoteA few months ago, I saw Catey Shaw’s music video for “Human Contact” for the first time. It was a flawless concoction: an infectious summer Pop jam mixed with a quirky, aqua-haired girl dancing in street-wear. All I wanted to do was cash in my vacation days, trap my scantily clad body in a room, and destructively gyrate until my joints were irreparably damaged. Unfortunately, I wasn’t blessed with the spryness or the hips, so I decided to opt for something less dangerous.

Without too much thought, I posted it to Reddit right before going to bed one night hoping that others would enjoy it as much as I did. When I woke up the next morning, to my surprise, it had generated almost 200 upvotes (part of Reddit’s voting system, explained later) and had risen to the top of the r/listentothis subreddit (a community on Reddit that concentrates on sharing music). The video, which initially had less than 1,000 views on YouTube, had garnered more than 10,000 in the span of a few hours, and artists such as Meghan Trainor and Betty Who were posting about it on Twitter. I could feel the Earth’s axis tilting from the relentless force of thousands of people violently shaking their butts to this music at the same time.

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Going to Extremes With Fanclub Media

947008_484432661628221_1218504280_nWe sure know how to pick ‘em. And they know how to pick us! We’ve just sealed a deal with Action Sports Film heavyweights Fanclub Media and we could not be more thrilled to have our two powers combined. We’ve always been huge fans of the digital Film & TV distributor, but now we get the remarkable honor of working side by side with them!

What’s happening, exactly? Well, Fanclub’s CEO Jim Martin and VP Marc Cuevas will join us in our LA and New York offices to help with our ongoing Film projects, specifically in the realm of Action Sports (remember our Red Bull announcement?).

These dudes have been doing the Extreme Sports thing for a while now. Fanclub began in 2008 and was the first ever (yes EVER) company to sell an Action Sports film in the iTunes movie store. So yeah, you could most definitely say these guys were ahead of their time. Since then, they’ve honed their craft, making huge waves in the world of digital film distribution and Action Sports. They’ve been at the top of the charts with their films, with features like Spike Jonze’s Pretty Sweet, Sherpas Cinema’s All.I.Can and all-time top-grossing Action Sports film, Art of Flight.

With our two catalogues put together, we’ll be able to give you the greatest, most awe-inspiring Action Sports films out there. Get ready for plenty of high-quality, action-packed adventure, and a very warm Orchard welcome to Fanclub Media!

For more reading material, check out the full press release here.

Let’s Do This, Dangerbird Records!

DangerbirdLogo copyOutstanding news coming to you today on our Music front — we’re officially distributing Dangerbird Records‘ digital and physical catalog! You know the name from the likes of Butch Walker, Jesse Harris, A. Sinclair and other top-notch Indie Rock artists on the LA-based label’s roster. We love all the talent coming out of Dangerbird and they dig what we’re doing for the world of distribution, so we decided to partner to deliver their artists’ releases to the U.S. and Canada!

The label, now in its 11th year, was founded in 2004 by singer-songwriter Peter Walker. They’ve stayed true to their roots, usually on the lookout for local artists to bring into their Silver Lake family. To celebrate the 11-year-old birthday, they’ve hooked us up with an Anniversary playlist via Spotify (check it out in the press release) with a quick rundown of some of their most memorable tracks since it all began.

And that’s not all! They’ve got an official 2015 Sampler to highlight artists with upcoming releases this year, like Butch Walker’s Afraid of Ghosts (Feb. 3) and Jesse Harris’ No Wrong No Right (Feb. 10). There’ll be plenty of others to come, so be sure to check back in on new releases coming from Dangerbird, brought to you by yours truly!

Welcome, Natalie!

January 14, 2015 Orchard News 1 Comment

natalie_mooallemIntroducing Natalie Mooallem, Director, Client Management, Film & TV

Hi, my name is Natalie and I’m thrilled to be joining the Film & Television team. I have a background in multimedia arts and film programming, development and production, and I’ve worked for a number of NYC institutions including Miramax, Vice and most recently, Tribeca Film Institute, where I managed feature programming. My favorite sports teams are predominantly Canadian, I enjoy reading about robots, fashion and disgruntled TV writers, and I saw Machete Kills! during its theatrical run.

About The Orchard

The Orchard is a pioneering music, video and film distribution company and top-ranked Multi Channel Network operating in more than 25 global markets. Founded in 1997, we empower businesses and creators in the entertainment industry.

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