So, your biggest priority of the year is approaching: a new album from the most prominent artist on your roster. You’re feeling organised; with 3 months to go before release date, the album is mastered and in production for physical. The digital is uploaded and ready to submit. Press and online teams are hired and… Read more »
Introducing Dorothee Imhoff, Senior Director, International Sales & Marketing, London My name’s Dorothee and I am excited to be joining The Orchard. I already know quite a few of you from before, and the timing is quite amazing as the Company Get Together will be happening within my first month, so I will get to… Read more »
Convert Viewers to Customers with YouTube Merch Annotations
Life on YouTube for musicians is tough. There’s a lot of competition out there: other musicians, YouTube superstars, cat videos. And the whole time your goal is to get fans to buy your music. Besides monetizing through ads, there aren’t a lot of other ways for musicians to earn revenue. Enter merch annotations. Merch annotations… Read more »
What The #&@$ Do You Do, Tricia?!?
Tricia Arnold Senior Director of Sales and Distribution Joined The Orchard in March 2012 Congratulations on just being appointed Senior Director of Sales and Distribution, Tricia! Tell us, what the #@&$ do you do now? Thank you! My job at The Orchard remains rather varied. Firstly, I oversee the international physical distribution network, scheduling releases, providing sales… Read more »
Hey, CMJ! We Got You.
It’s HERE! CMJ is happening all over the fine city of New York and we’re ready for it. This year, The Orchard is kicking off their very first Stairwell Series CMJ Edition tomorrow, live from our NYC office. We are hosting the lovely Sophie Auster, the party-inducing Duologue, electro studs Solid Gold, and poptastic Pretty… Read more »