Posts Tagged: Video

Unlock Video Rankings With YouTube’s Music Insights


Music ranking and charts have been evolving ever since digital became a viable consumption method. From physical to downloads and downloads to streaming, video is now taking hold as a strong indicator of chart ranking among labels and artists. YouTube’s definitively made itself the premier destination for streaming video, but also one of the best… Read more »

Love Gaming? Meet Twitch.


Do you or your artists have a passion for gaming? Is it a struggle to talk about an upcoming record but easy to have an in-depth conversation about Counter-Strike? It might be time to setup a profile on the social video platform, Twitch. Before you run away screaming “NO MORE SOCIAL NETWORKS,” let me explain… Read more »

5 Ways for Musicians to Use Facebook Video


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2015 is the year Facebook video will reach parity with YouTube’s feature set and audience. The introduction of auto-playing video, changes to the platform’s algorithm to favor video, and Facebook’s strong investments in their mobile offerings are all coming together to create a powerful marketing platform. The Orchard has been working with Facebook’s video offering… Read more »

Live Streaming for Musicians: Periscope vs. Meerkat


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“Explore the world in real time through someone else’s eyes.” That’s the tagline coined by Periscope, the shiny, new live streaming Twitter app that’s probably popped up countless times in your Newsfeed as of late. And whose eyes would you rather see the world through, than your favorite artist’s? For those living under a social media… Read more »

New Analytics Feature: YouTube UGC Matches


Hot off The Orchard press! You can now view your YouTube UGC Matches (a.k.a. Claims) data in The Orchard Workstation. Let’s back up for a second: a “UGC Match” is a user-uploaded video that contains your content. It might be audio that’s used in the background, a visual clip, and so on. UGC Matches are identified… Read more »