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YouTube 2022 Best Practices

With nearly 300 hours of new video content uploaded to YouTube every minute, more creators are joining the platform to share ideas, make a living, and to establish a sense of global community. As our world rapidly changes and adapts to new times, YouTub...

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YouTube Music Announces 2021 Foundry Class: Sinead Harnett, reggie, ENNY, Doul

YouTube Music recently announced the new class of artists as part of their global artist development program, Foundry. We’re excited to work alongside multiple artists who were selected as part of the 2021 Foundry class, including Sinead Harnett, reggie, D...

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2021 YouTube Best Practices

As in-person quickly shifted to online in 2020, the importance of video and overall need for human interaction rose. It’s no secret how important YouTube is during these unprecedented times. From live news updates to concerts in the comfort of your living ...

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All Together Now: YouTube’s Artist Analytics Tool, with Music in Mind

With its global audience and billion-plus reach, there’s no question as to why YouTube is the spot for artists to grow their fanbase and community. Exposing your music and brand to that breadth of an audience can help diffuse your art to cities, countries,...

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YouTube 2020 Best Practices

It’s the most popular video search engine in the world, the second largest search engine just behind Google (its parent company), and ranks the second most popular social media network. It has reached 1.9 billion monthly registered users and over 2 billio...