What's New

Out Today by The Orchard: Wahlstedt, Ellen Allien & More

Are you ready to dance? This week we’ve got a two electronic artists with very different styles, and another that still incorporates some of those synth sounds mixed in her pop-Americana aesthetic. Read on and plug in for new music guaranteed to capture yo...

A Music Unites Music-Versity Powered by The Orchard

Earlier this month, Music Unites, an organization dedicated to empowering youth through music education, workshops, and special programming primarily in New York and Los Angeles, brought their Makers Academy Beat-Making Club to The Orchard. A group of 15 h...

Spotify Unveils New Ad Studio Metrics To Measure ROI

Since Spotify Ad Studio's introduction in 2017, brands, artists and music marketers have utilized the self-serve promotional platform to reach listeners right when they're active, listening and in the mood to discover music. While the majority of Spotify's...

Out Today by The Orchard: Allman Brown, Whitesnake & More

Party hard, wind down or go for a long drive along the coastline with a new soundtrack, out today. (more…)

The Orchard at Operation Ton #12

As an active leader in the digital music space, our team members often participate in panels and conferences from small to large to discuss a variety of topics around the world. (more…)

But It Wasn’t a Match: Content Ineligible for Content ID

Content ID is one of our most discussed subjects on The Daily Rind, and for good reason. If you’re not already familiar with it, Content ID is YouTube’s back-end scanning technology that ensures your music videos and audio tracks are making proper matches...

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YouTube Copyright Claims

If you have received a notice from YouTube that your video contains content that is owned or licensed by The Orchard, a music, film and TV distribution company, please read the outline below which will address any questions you may have. First off, please k...

So You’re Thinking About Advertising on Spotify?

Spotify is based on a”freemium” model — where all users can have free, unlimited access supported by 15 and 30-second ad breaks. Users can opt to pay for a premium account for an ad-free listening experience. The largest number of Spotify’s listeners&n...

Facebook Embraces The Music Community

With 2.23 billion monthly active users, Facebook should be treated as a key platform for social media campaigns in 2019. However, it’s worth noting the demographics on the platform have changed in recent years. In the last 3 years, Facebook’s American teen...

The Orchard’s Labels & Artists Earn A Record-Breaking Number of GRAMMY Nominations

It's an exciting day across the industry as the 2019 GRAMMY Nominations are revealed. Here at The Orchard, we are proud to announce that our labels and artists have earned a combined 60 nominations this year, surpassing last year's record of 50. (mor...

5 Ways To Create The Biggest Impact With Your Next Music Video

A music video is a very important and useful asset to help promote new music. Get the best results and maximize your views with these new features and quick tips to include within your video release strategy. (more…)

The Orchard’s Artists & Labels Earn 14 GRAMMY Awards

The 61st Annual GRAMMY Awards, hosted by the Recording Academy, took place in Los Angeles on Sunday, February 10th. Highlighting some of the biggest releases from the past year, The Orchard is grateful to have worked with and distributed many of t...