Tag Archives: analytics

YouTube Creator Studio Updates Provide New Impression Metrics

If you run your own YouTube channels, you’re probably familiar with YouTube’s Creator Studio. This dashboard, which is really the heart of creator activities on YouTube, is where you may have uploaded videos, sought analytics and changed settings for your c...

Learn More About Your Viewers’ Consumption Habits

As years go by and technologies evolve, one thing has remained the same – our desire to consume digital entertainment. YouTube now serves about 1 billion hours of fresh content per day, which positions it as the leading platform for video, with Facebook ...

Get To Know Your Subscribers With New YouTube Analytics

In the process of amassing viewership on YouTube, gaining subscribers is key. Subscribers are your most devoted fans. These are the people that engage in conversations in the comments sections, and the people that are expanding your fan base by sharing your...

View Global Music Charts on YouTube for Artists

Since YouTube launched its YouTube for Artists site last year, it has continued to develop and grow the tools it provides artists and fans to both share and find music. New additions like Music Insights have brought greater transparency to the popularity an...

Take Your Data To Go with The Orchard’s Mobile Analytics App

Quick! Now! Instant! Easy! In the fast-moving world that has become our normal, effortless access to information is key. At The Orchard, we've always promoted transparency and prioritized the communication of actionable and informative analytics in our clie...

How to Build a Video Strategy with YouTube Traffic Sources

Developing a successful video strategy involves significant consideration and planning in the content, production and promotion of a given campaign. Without sufficient data on which to base key decisions, a strong campaign could miss the mark completely if ...