Posts Tagged: analytics

Get To Know Your Subscribers With New YouTube Analytics


In the process of amassing viewership on YouTube, gaining subscribers is key. Subscribers are your most devoted fans. These are the people that engage in conversations in the comments sections, and the people that are expanding your fan base by sharing your videos across their social media accounts. By clicking that red “subscribe” button, a… Read more »

The Orchard Announces Industry’s First Full Film Projections & Transparency Tool


“When do I recoup?” If you’re an independent filmmaker or producer, you know this refrain well and you know how difficult it can be to get a clear answer. As the film distribution landscape has undergone rapid changes in recent years with the advent of digital technologies, there has a been an industry-wide call for transparency… Read more »

View Global Music Charts on YouTube for Artists


Since YouTube launched its YouTube for Artists site last year, it has continued to develop and grow the tools it provides artists and fans to both share and find music. New additions like Music Insights have brought greater transparency to the popularity and viewership of musicians on YouTube. When Music Insights was first rolled out, it only offered data for a… Read more »

Take Your Data To Go with The Orchard’s Mobile Analytics App


Quick! Now! Instant! Easy! In the fast-moving world that has become our normal, effortless access to information is key. At The Orchard, we’ve always promoted transparency and prioritized the communication of actionable and informative analytics in our client dashboard, The Orchard Workstation. Now, for the first time, we’re bringing one of our most popular tools to Music… Read more »

How to Build a Video Strategy with YouTube Traffic Sources


Developing a successful video strategy involves significant consideration and planning in the content, production and promotion of a given campaign. Without sufficient data on which to base key decisions, a strong campaign could miss the mark completely if the audience and YouTube ecosystem aren’t considered as well. The best way to produce a successful video campaign is… Read more »