Use The Orchard’s Insights Application For Your Next Release Strategy
Data is another way to tell an artist’s story. With comprehensive data readily available, artists and labels can make strategic release planning and marketing decisions. Insights is an analytics application available to all The Orchard clients. It’s a one-...
All Together Now: YouTube’s Artist Analytics Tool, with Music in Mind
With its global audience and billion-plus reach, there’s no question as to why YouTube is the spot for artists to grow their fanbase and community. Exposing your music and brand to that breadth of an audience can help diffuse your art to cities, countries,...
OrchardGo: Data At Your Fingertips
The Orchard has made analytics more accessible than ever with our mobile app: OrchardGo! Yes that’s right, the top line streaming data that our labels crave can be found just a click away. For recent updates to the OrchardGo app including artist socials...
But It Wasn’t a Match: Content Ineligible for Content ID
Content ID is one of our most discussed subjects on The Daily Rind, and for good reason. If you’re not already familiar with it, Content ID is YouTube’s back-end scanning technology that ensures your music videos and audio tracks are making proper matches...
Pick A Panel, Any Panel: SXSW 2019 PanelPicker
It may seem early but the 2019 SXSW PanelPicker® is now live! From August 6th through August 30th you can take a look through the proposed sessions and vote for your favorites. Jump in and help shape this year's conference. The Orchard has a few gems sprink...
Out Today by The Orchard: Strange Names, Holly Miranda & More
New York went back to its moody weather after two days of sunshine. But before you put your raincoats back on, we have some great releases to lengthen the spring vibes the city has teased. This week’s albums will take you on a journey back to the 70’s New Y...